Home Health Marketer

Job Description Home Health Marketer (Business Development)Location: Palm Beach County, FLType: Full-Time | Field-BasedAbout the RoleWe are seeking a driven and relationship-focused Home Health Marketer to support referral growth and patient admissions throughout Palm Beach County. This is a field-based business development role focused on building strong referral partnerships, increasing census, and expanding the organization's presence within the local healthcare community.This opportunity is ideal for someone who understands the South Florida healthcare market and has a proven ability to generate consistent home health referrals through strategic outreach, networking, and relationship management.About the OrganizationThis organization provides skilled home health and private duty services to patients throughout Palm Beach County and surrounding communities. Through a collaborative, patient-centered approach, the team helps patients safely transition from hospitals, rehab facilities, and physician care into the home setting.The organization partners closely with physicians, hospitals, skilled nursing facilities, assisted living communities, and healthcare providers to deliver high-quality care focused on improving outcomes, reducing hospitalizations, and supporting patient independence.What You'll DoBuild and maintain strong relationships with physicians, hospitals, SNFs, ALFs, case managers, and community referral sourcesGenerate home health admissions (SOCs) through consistent outreach and territory developmentDevelop and execute strategic growth plans to increase referral volume and market shareConduct daily field visits, cold calls, lunches, and networking activities within assigned territoryCoordinate with discharge planners and internal clinical teams to ensure smooth patient transitions to home careRepresent the organization at community events, healthcare offices, and industry networking opportunitiesEducate referral partners on available services, clinical programs, and patient eligibilityTrack referral activity, pipeline growth, and conversion metricsCollaborate closely with intake, operations, and clinical leadership teamsMaintain compliance with all state and federal home health regulationsWhat We're Looking For1–3+ years of home health marketing or healthcare business development experience requiredProven track record generating home health referrals and admissionsExisting relationships within the Palm Beach County healthcare market strongly preferredStrong understanding of Medicare, skilled home health, and post-acute care processesExcellent communication, networking, and relationship-building skillsSelf-motivated with the ability to work independently in a field-based environmentStrong organizational and time management abilitiesValid driver's license and reliable transportation requiredCompensation & BenefitsBase Salary: $70,000 – $90,000 depending on experiencePerformance-driven bonus structure with strong earning potentialHealth, dental, and vision insurancePTO and paid holidays401(k)Car allowance / mileage supportOpportunity for advancement within a growing organizationWhat Sets This Opportunity ApartEstablished clinical and operational infrastructure supporting continued growthStrong interdisciplinary team focused on patient outcomes and service qualityHigh-opportunity Palm Beach County territory with strong referral potentialLeadership team committed to supporting business development successOpportunity to directly impact patient access to quality care at homeEqual Opportunity EmployerFalcon Recruitment and our client are equal opportunity employers and committed to creating an inclusive workplace for all employees and applicants regardless of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected status under applicable law.