Marketing & Brand Growth Intern

Company DescriptionMoonFare is a premium children’s lifestyle brand dedicated to creating elevated essentials for modern families. With a foundation in intentional design, functionality, and minimalist aesthetics, MoonFare reimagines everyday children’s products to blend beauty and practicality. Established by mompreneur Sabrina Diana and inspired by her daughter, the brand prioritizes high-quality materials, sensitive-skin-conscious designs, and curated color palettes. Known for its thoughtfully crafted products, MoonFare continues to expand into categories that emphasize comfort, softness, and modern childhood essentials. The brand stands for families who value seamless integration of style and function in their everyday lives.We sit at the intersection of:fashionmotherhoodluxury aestheticsfunctional designsocial-first ecommerceWe are building more than a product company — we are building a recognizable lifestyle brand with strong visual identity, community, and long-term retail potential.This internship is ideal for someone who wants real startup experience inside a growing consumer brand and is excited by:TikTok & Instagramcreator marketingecommerce growthluxury brandingfashion/lifestyle marketingevent marketingfounder-led brandsInternship ResponsibilitiesContent & Social MediaAssist with TikTok and Instagram content executionEdit short-form video content in CapCutRepurpose TikToks into Reels and StoriesResearch trends, sounds, hooks, and viral formatsOrganize content calendarsCapture content during pop-up markets and eventsHelp maintain elevated luxury visual consistencyInfluencer & Community MarketingIdentify micro-influencers aligned with MoonFare aestheticsManage creator outreach and gifting coordinationTrack influencer responses and UGC deliverablesMaintain creator database and outreach trackerBuild relationships with mom creators and boutique communitiesSource UGC for ads, social, and email campaignsEcommerce & Brand GrowthAssist with Shopify updatesUpload products and optimize product pagesHelp organize collection launchesAssist with email marketing in KlaviyoSupport launch planning for future clothing collectionsHelp gather customer insights and analyticsEmail Growth & Launch StrategyA major part of this role will focus on helping MoonFare build an owned audience before the apparel launch.Intern responsibilities include:growing email subscribers organicallysupporting lead magnet campaignsassisting with giveaway campaignscollecting emails at vendor marketsoptimizing popup conversionshelping build segmented customer listsEvent & Pop-Up SupportResearch and apply to high-quality vendor marketsAssist with booth setup and merchandisingSupport inventory prep and logisticsCapture live content at eventsHelp create elevated customer experiences in-personIdeal CandidateMarketing, Communications, Business, Fashion, or Media majorStrong understanding of TikTok and Instagram cultureExcellent aesthetic judgmentOrganized and proactiveComfortable working in a startup environmentInterest in fashion, luxury, motherhood, or consumer brandsBasic Canva and CapCut experience preferredPhotography/video skills are a plusWhat You’ll GainHands-on startup experiencePortfolio-worthy workDirect mentorship from a founderExposure to ecommerce growth strategyExperience with influencer marketing, content strategy, events, and brand buildingOpportunity to help launch a full apparel collection from the ground up