Digital Marketing Intern

Company OverviewAt Weyco Group, our portfolio comprises some of the best footwear brands in the industry—Florsheim, Stacy Adams, Nunn Bush, BOGS, and Forsake. We are passionate about creating quality shoes and boots designed for the modern lifestyle. In your internship at Weyco Group, you have the opportunity to assist the Brand Content and Digital Marketing team in managing projects across five distinct brands.The Marketing team is seeking to fill the following paid internship role on their team:Digital MarketingPrimary Job ResponsibilitiesAssist in copywriting and scheduling of SMS campaignsAssist with blog and site content or SEO updates, as well as create and test email/web promotionsGather and analyze information to identify marketing trends, competitor strategies, and new opportunitiesDevelop creative briefs for warehouse sales and ecommerce campaignsComplete performance analysis of email and SMS campaigns and provide key takeawaysResearch, compile, and present a final capstone project on a digital marketing topic that interests youKey Talents + SkillsExcellent verbal and written communication skillsWillingness to ask for support and feedback on projectsProficiency in Excel preferred, but not requiredHighly detail-oriented and solutions-focusedThey are looking for an individual who is curious, organized, and willing to problem-solve creatively. The candidate will also exhibit excellent communication skills, as well as proven attention to detail across multiple time-sensitive projects. The person in this role will learn how an ecommerce marketing team operates in a fast-paced and competitive market while assisting with various daily administrative duties. The ideal candidates will be available in mid-May and can work through the summer.Job Type: Full-timePay: $17.50 per hourBenefits: Employee discount, Intern group activities, professional headshot, volunteering opportunitiesSchedule: 40hrs per week, Monday through FridayWork Location: in personFree fitness facility