Senior Product Engineer - HDL Verification

Summary MathWorks has a hybrid work model that enables staff members to split their time between office and home. The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations. MathWorks is seeking a Product Marketing Engineer to drive the success of our HDL, FPGA, and ASIC verification products. In this role, you will develop and execute targeted marketing strategies, collaborate with development and sales teams, create compelling collateral, and develop our long-term market strategy involving verification solutions for FPGA and ASIC applications. MathWorks nurtures growth, appreciates inclusivity, encourages initiative, values teamwork, shares success, and rewards excellence. Responsibilities Develop and execute targeted marketing strategies for verification products Conduct market research and analysis to understand customer needs and competitive landscape in the hardware verification domain Collaborate with product management, engineering, and sales teams to define product positioning and messaging Create compelling marketing collateral, including product presentations, product pages, whitepapers, and case studies, tailored to the MATLAB and Simulink design audience Develop and execute go-to-market plans for new FPGA and ASIC verification product launches Collaborate with the marketing communications team to create and deliver effective marketing campaigns Monitor and analyze marketing campaign performance metrics for HDL verification products to optimize effectiveness and ROI Stay up-to-date with industry trends and developments to identify new opportunities and challenges Minimum Qualifications Verification and validation tools experience A bachelor's degree and 10 years of professional work experience (or equivalent experience) are required. Additional Qualifications Knowledge of MATLAB, Simulink or equivalent software Expertise in EDA tools for FPGA and ASIC applications Product marketing or business development experience Experience working on technical engagements with customers Strong presentation and writing skills Analytical personality with strong overall marketing, research, and planning skills Candidate should expect to travel about 10% of the time #J-18808-Ljbffr