Manager of Ecommerce
Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families, engaging the culture, advocating for life and spreading the Gospel of Jesus Christ. The work is meaningful, the culture is rewarding, and the purpose is eternal.The Manager of Ecommerce position exists to drive the strategy, performance, and growth of Focus on the Family’s ecommerce revenue, reach, and relationships through the online store and other digital channels. Equipped with a new ecommerce platform, the Manager of Ecommerce will be charged with leading Marketing, Inventory Management, Research and Development, as well as administrative duties to grow the ecommerce business for the ministry. The Manager of Ecommerce will oversee the operations of the Focus brick-and-mortar Bookstore, assisting the Bookstore Manager in the strategy, performance, and growth of store revenue. This position will lead a team consisting of an Operations Specialist, UX Designer and the Bookstore Manager to measure performance and deploy strategies for improvement in a fast-paced environment.Essential Duties/Responsibilities:Marketing:Owns performance scorecard and reports on resultsWorks closely with Digital Solutions Team to optimize user experience and site performance following industry best practicesPartners with the Digital Engagement Team to integrate the ecommerce store into the constituent journeyManages product promotion on internal websites and company email platform, such as FOTF.com, AdventuresinOdyessy.com, etc. Reports and analyzes defined metrics, complete with action items for improvementOwns and manages the BigCommerce platformOwns and manages Focus Digital (Salesforce platform)Trains Focus staff on BigCommerce and Salesforce platformsManages web analytics platforms for the ecommerce store and digital delivery website, translating data insights into actionable recommendations for site and campaign optimizationDrives revenue growth through conversion rate optimization (CRO), applying A/B testing, UX improvements, and industry best practices to improve funnel performanceOptimizes the ecommerce store and digital delivery website for organic search (SEO)Partners with Advertising Team to develop and execute paid advertising campaignsManages digital marketing channels, such as iTunes, Amazon, and Google PlayInventory Management:Owns and manages strategic relationships with third-party fulfillment and logistics partners, ensuring service-level agreements and operational standards are metDevelops demand forecasts for all marketing campaigns and coordinates with suppliers and fulfillment partners to ensure timely and accurate inventory availabilityManages inventory levels for Focus-owned products across multiple fulfillment channels, including in-house warehousing, third-party logistics (3PL) providers, and dropship arrangements, to ensure adequate stock availability and minimize fulfillment disruptionOversees the catalog, pricing, and delivery infrastructure for digital products, ensuring a seamless end-to-end customer download and access experienceServes as point of contact for digital product vendorsMaintains and governs the product master catalog, including SKU setup, product attributes, pricing, and data integrity across ecommerce and fulfillment systemsManages the ecommerce P&L, overseeing revenue, cost of goods, and operating expenses to achieve financial targets and inform strategic investment decisionsResearch and Development:Develops and executes test scenarios using a variety of methodologies (A/B, Multivariate, User, etc.)Analyzes and implements testing resultsManages relationships with development partnersAnalyzes weekly Customer Critical (CRIT) feedback, transforming raw customer issues and research notes into standardized executive summaries to drive continuous improvement of the ecommerce platform and customer journey. Administrative:Manages Ecommerce and Bookstore teamTrains and develops staff on ecommerce best practices, as well as professional developmentManages department budgetOther Duties/Responsibilities:Performs other duties as assignedManagerial Breadth/Scope of Job:Supervises a team of 1-3 staff Working Environment/Physical Requirements:Office environmentWorking out of Colorado Springs office is requiredJOB QUALIFICATIONS/REQUIREMENTS:Character/Spiritual:Exemplifies Ephesians 5:1-2, “Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us...”Pursues the Great Commission given by Jesus Christ in Matthew 28:19-20, “Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age.”Is a consistent witness for Jesus Christ; maintains a courteous, Christ-like attitude in dealing with people within and outside of Focus; adheres to the Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayerPrays personally for Focus on the Family’s staff and constituents and may occasionally lead in a public prayerEngages in Christian ministryDemonstrates behaviors aligned with FOF core valuesPersonal Characteristics:Lead by exampleStrong team playerDetailed orientedInitiative and action orientedGood problem-solving skills Knowledge/Experience:Bachelor's Degree with emphasis in Marketing, Advertising, Business, Communications, or equivalent5-7 years of experience in product marketing with an emphasis in e-commerce sales and distributionStrong knowledge in e-commerce and digital distribution industryExperience in working with iTunes, Amazon and other digital service providers preferredWorking knowledge of CBA, Special Markets, and Christian publishing industry preferredWorking knowledge of financial reportsWorking knowledge of Focus on the Family mission, philosophy, core values, and prioritiesExperience in brick-and-mortar retail a plusSkills, Abilities and Special Talents/Gifts:Ability to think critically and strategically in developing marketing plans for a wide variety of digital resources Excellent verbal and written communication skillsStrong organizational skillsExcellent orientation to detail as well as the "big picture"Excellent knowledge of digital, ecommerce and social media platformsCompetent in the use of MS Office, Macintosh, and other software applicationsExperienced in working with outside representatives and management at all levelsStrong negotiating skillsPay Range: $72,904 to $87,153Application Materials Required: Cover Letter, Resume/CVColorado Residents: In any materials you submit, you may redact or remove any age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. Application Materials Instructions: Please identify the job specific minimum qualifications you possess in your cover letter and be sure your resume includes any and all relevant experience to be accurately assessed against the qualifications listed in the posting. To apply, please submit the following application materials to this posting. 1. A current resume. 2. A cover letter that specifically addresses the job requirements and outlines qualifications.Focus on the Family puts a high value on our team members and offers a unique benefit package.Employees scheduled for 20 hours or more per week are eligible for:Norton LifeLock ID Theft CoverageLegal Shield/ID Shield CoverageAFLAC403B Retirement PlanVacation Time & Vacation PayoutSick TimeHolidaysService AwardsCommunity Service DaysBookstore DiscountFitness CenterEmployees scheduled for 30 hours or more per week are eligible for all the above and:Medical PlanDental PlanVision PlanLife InsuranceDisability InsuranceFlexible Spending AccountsEAP (Employee Assistance Program)Tuition ReimbursementWarehouse Membership ReimbursementNote: This is a summary and should not be construed as future promises to continue to provide benefits as outlined above. For complete and definitive language, refer to the governing plan documents. Temporary employees are not eligible for benefits, except for:Sick TimeBookstore DiscountFitness CenterTentative Search Timeline:Priority will be given to applications submitted by June 12, 2026 However, this posting will remain open until filled. The potential employee start date is June 22, 2026Posting date: May 12, 2026Un-posting date: ongoing until filledPosting contact email: job@fotf.orgHelping Families Thrive in Christ! Focus on the Family is a 501c3 Christian Non-Profit Ministry.