Program Manager - Digital Marketing Ops
Program Manager - Digital Marketing OpsWork Location Jersey City, NJ (Onsite)Job Description:15 years of experience in digital marketing processesManage the implementation, execution, tracking, measurement, and monitoring of marketing campaignsAutomation within marketing services to reduce cost, identify optimization, and streamline business processesExperience with DWBI tools in the areas of digital dashboards, data mining, and reporting projectsExperience in enterprise marketing management tools like SFMC, Marketo, Digital Asset Management, Google Analytics, Gamma, Adobe Campaigns, and Adobe AnalyticsExperience front ending and setting up campaign related processesBuild marketing services capabilitiesJob ResponsibilitiesProgram manage to deliver Adobe Experience Manager Sites and Assets capabilities globally. Experience in delivering Adobe Campaigns, Marketo, SFMC campaignsExperience in Adobe platform well to estimate and plan projectsKnowledge of scrum frameworkLead all aspects of project planning, documentation, development of success criteria, outcomes measurement, and the successful handoff of projects through effective communicationPrepare budget and resource plansAbility to manage senior client stakeholders and develop new relationships for account miningGuide teams to develop technology assets accelerators to drive delivery efficiencyCoordinate the use of appropriate tools and techniques to guarantee the progress of the project and changes to the scope and scheduleAttract talent and build strong technology implementation teamsExcellent communication, team management, and interpersonal skillsIdentify and communicate with the customer for any new business opportunitiesResponsible for automating operational activities, adopting lean methodologies, and performance optimization