Sales Manager

About the RoleWe are building our sales function from the ground up.Right now, we do not have a structured sales team — this role is for someone who can come in and build oneThis is a highly immersive, hands-on position. You will not be managing an existing machine — you will be creating itIf you're looking for a plug-and-play sales job, this is not it.What You'll Be Responsible ForBuild and lead our entire sales operation from scratchDevelop an inside sales / eCommerce team to manage accounts and drive online ordersBuild a field sales team that actively visits stores and grows retail relationshipsEstablish and grow relationships with retailers, chains, and independent storesCreate structure around outreach, follow-ups, and account managementWork closely with operations to ensure fulfillment matches sales growthBuild a marketing function to promote our in-house cash & carryDrive traffic, awareness, and repeat business to our physical locationSet targets, track performance, and hold the team accountableWhat We Actually Need (Read This Carefully)Someone who has built or scaled a sales team, not just managed oneExperience in distribution, CPG, or retail sales is strongly preferredComfortable being both strategic and in the trenchesAbility to recruit, train, and structure a team from zeroStrong relationship-builder — you know how to open doors and close dealsHighly driven — you move fast and don't wait for perfect conditionsWhat You'll Walk IntoNo structured sales team todayHuge opportunity to grow retail presenceExisting product flow and infrastructure ready to scaleUntapped potential in both field sales and eCommerceA cash & carry operation that needs marketing and customer growthWhat Success Looks LikeA fully built and functioning sales team (inside + field)Consistent growth in retail accounts and order volumeStrong relationships across your territoryIncreased traffic and sales at our cash & carryClear structure, reporting, and accountability across salesCompensationBase salary + performance-based incentivesGrowth tied directly to resultsFinal NoteThis role is for someone who wants to build something realYou will have ownership, autonomy, and the ability to shape the entire sales operation — but you will also be expected to execute.