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Key Account Manager- Pet Specialty
Grand Rapids, MIApril 1st, 2026
Pet Life Unlimited is seeking a Key Account Manager, Pet Specialty to lead strategic customer and distributor relationships within the Pet Specialty channel.. This role is responsible for driving revenue growth, expanding distribution, and strengthening long-term partnerships with Pet Specialty retailers. Success requires close collaboration with internal stakeholders to execute effective sales strategies and deliver strong business results.This is a full-time position.This position is remote within key account HQ Markets – preferably West Coast • Expand distribution and increase sales volume across assigned Pet Specialty accounts• Build trust with customers through strategic planning and consistent, value‑added engagement• Contribute to category and brand growth through promotions, pricing strategies, and market insights• Partner cross-functionally to support forecasting, production planning, and account strategyKey Responsibilities• Serve as the primary contact for assigned retailers and distributors, nurturing existing business while driving incremental growth• Analyze historical and current purchase data to forecast sales, assess profitability, and identify opportunities for expansion• Lead and participate in customer business reviews, market presentations, and strategic planning discussions• Maintain regular communication to ensure customer needs are consistently met or exceeded• Implement promotional programs and initiatives to drive volume and enhance brand visibility• Provide accurate sales forecasts and demand insights to support production and supply planning• Work with Team on pricing, promotions, quotes, and broader account strategies• Troubleshoot and resolve customer issues related to product, service, or execution• Monitor competitive activity, market trends, and merchandising approaches• Manage travel and representative expenses in alignment with approved budgets• Demonstrate a proactive, growth oriented mindset focused on building and expanding strategic relationships• Represent PLU professionally while adhering to all company policies, procedures, and ethical standards• Perform additional responsibilities as assignedMinimum Qualifications• Bachelor’s degree in Business, Marketing, Sales, or a related field• 4–8 years of direct sales experience within Pet Specialty, or related CPG categories• Proven experience managing headquarters accounts and distributor relationships• Strong analytical skills with the ability to interpret trends and sales performance metrics• Advanced proficiency in developing compelling PowerPoint sales presentations• Excellent communication, negotiation, and customer relationship skills• Highly organized, detail oriented, and capable of managing multiple priorities concurrently• Demonstrated success working cross functionally with internal teams and external partners• Ability to travel locally or regionally, including regular time spent in the field• Advanced proficiency with Microsoft Office Suite or equivalent tools
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