Fractional Chief Revenue Officer (CRO) – USA
About Learntastic
Learntastic is a fast-growing, AI-driven learning platform focused on delivering professional training and certification programs across multiple high-demand categories. We are scaling aggressively through both organic and inorganic growth, including partnerships, acquisitions, and category expansion.
Role Overview
This is a hands-on, execution-focused leadership role responsible for driving revenue across B2C, B2B, and bid-based (RFP/RFI) channels. The ideal candidate will bring deep experience in scaling revenue for e-learning, EdTech, or digital learning platforms in the US market, along with strong expertise in performance marketing, enterprise sales, partnerships, and bidding.
Location: Remote (Only US based Candidate)
Key Responsibilities
1. Revenue Strategy & Execution
Own and execute the end-to-end revenue strategy for the US market
Drive growth across B2C, B2B, and bid-based channels
Identify and unlock new revenue channels (affiliates, partnerships, marketplaces)
2. Performance Marketing & Funnel Optimization
Oversee paid acquisition (Google, Meta, Bing) and ROI optimization
Improve conversion rates across landing pages and checkout flows
Optimize CAC, LTV, and overall funnel performance
3. B2B Sales & Partnerships
Build and scale partnerships with:
Training providers
Staffing agencies
Enterprise clients
Develop outbound and inbound sales strategies
4. Bids / RFP / Enterprise Contracts
Lead strategy and execution for RFPs, RFIs, and bid submissions
Identify and pursue opportunities across:
Government contracts
Enterprise training programs
Institutional partnerships
Improve win rates through pricing, positioning, and proposal optimization
5. Product Monetization
Define pricing, bundling, and upsell strategies
Improve average order value (AOV) and retention
Launch subscription and enterprise pricing models
6. Analytics & Reporting
Establish revenue dashboards and KPIs
Track CAC, LTV, conversion rates, and channel performance
Use data to drive continuous optimization
Ideal Candidate
8–15+ years in revenue leadership as CRO
Strong experience in the US e-learning / EdTech market (preferred)
Proven track record of scaling revenue from $10M → $20M+
Experience with enterprise sales and RFP/bid processes
Deep understanding of performance marketing + partnerships + sales funnels
Comfortable working in a hands‑on, fast‑paced environment
Compensation Structure
Base (Monthly Retainer)
$2,500 – $4,000/month
Performance-Based Commission
% of incremental revenue growth
Commission on B2B deals closed
Commission on RFP/bid wins
Milestone‑based bonuses
Strong upside aligned with performance and revenue outcomes
Why Join
High‑growth, execution‑focused environment
Direct access to leadership and strategic decisions
Opportunity to build and own the US revenue engine
Exposure to B2C, B2B, and enterprise/government revenue streams
Significant upside through performance‑based earnings
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