Director of Marketing, Ramsey Education

Onsite Work Only: Franklin, Tennessee - Flex Hours Options Available Relocation Assistance Available Product You’ll Focus On: Ramsey Education - Over half of teens associate money with stress and worry. But this team is here to help teachers change that! Our Foundations in Personal Finance curriculum uses a dynamic learning experience to teach middle school, high school and college students how to avoid debt, budget intentionally, invest, and build wealth. It’s impacted over 7 million students nationwide and over 50% of High Schools have taught Foundations. This is more than a curriculum. It’s hope for the future. Team You’ll Grow With: 135+ person Marketing team What Winning Looks Like: You set the vision for marketing in this business and partner with the leadership team. You are the owner of developing, implementing, and overseeing a winning marketing strategy and plan for Ramsey Education. You lead cross-functional marketing teams and are responsible for developing critical thinking and continuously growing the marketing discipline in this business. Proactively seek input and opportunities for collaboration with stakeholders, marketing leaders, and business units Participate in quarterly and annual revenue projections based on planned marketing activity Actively manage the Ramsey Education marketing budget, making projections and adjustments for monthly revenue goals Review performance analysis of marketing/campaign/messaging, identify what's working, what's not and WHY accurately, and make quick decisions to pivot when needed Marketing performance monitoring + adjusting (campaigns, YoY, trends) by utilizing Google Analytics/GA and other data reporting platforms Lead by example in setting expectations for excellence in the ordinary, collaboration, accountability, and professional growth Skills Needed to Win: Expertise in K12 Education Marketing is required Must have a working knowledge of the curriculum adoptions process 5+ years of Marketing experience in a leadership and/or team building role At ease with a heavily data driven business $91,800 - $140,000/year* + profit sharing + benefits Range depends on level of skill and overall experience It's a calling, and we're on a mission to change lives. Join the crusade! EOE, including disability/vets