Sr. Creative Strategist - Health & Wellness
Atlas Coffee Club is redefining how the world experiences coffee: from award-winning single origin coffees to functional wellness blends. Our direct-to-consumer brand is scaling rapidly across Coffee Club, Tea Club, and Atlas+, our new wellness coffee line.We're looking for a dynamic Sr. Creative Strategist to join our Acquisition team and drive creative strategy for Atlas+. In this role, you'll develop engaging ad concepts, manage production workflows, and analyze campaign performance on Meta and beyond. This is an opportunity to blend creative thinking and execution with data-driven strategies to deliver impactful performance advertising campaigns that drive new subscriber growth.ResponsibilitiesResearch and analyze creative trends to inform innovative ad conceptsDevelop compelling ad concepts for digital campaigns that drive new customer growthWrite creative briefs and manage creative projects through the full production lifecycleApply hands-on production skills including copywriting, designing, and/or video editing as neededLeverage AI tools to enhance creative workflows and campaign effectivenessQuality assure ad creatives to ensure brand guidelines and channel best practices are being followedPrepare creatives to launch on the targeted channelAnalyze campaign results and develop insights to inform future creative productionReport on learnings to and collaborate with key stakeholders to optimize creative performanceDevelop a strong understanding of channel algorithms, new customer behavior, and performance driversMust-Have Qualifications5-10 years experience in performance creative strategy and/or social media strategyTrack record of ideating & producing creative that generates $100,000+ media spend or 100,000+ organic viewsDemonstrated creative thinking abilities with a portfolio showcasing your workExperience using digital advertising metrics and performance analysis to drive strategyExpertise in digital advertising platforms, particularly MetaStrong attention to detail and organizational skillsExcellent written and verbal communication skillsCan-do attitude and eagerness to learnNice-to-Have QualificationsHands-on experience with e-commerce health and wellness brandsBachelor's degree in Marketing, Communications, Design, or related fieldExperience with creative and design tools (Adobe Creative Suite, Figma, etc.)Experience with AI tools for creative productionWho You AreA creative thinker who stays informed about online trends and social media developmentsSomeone who enjoys the intersection of creativity and dataA curious mind who is interested in consumer psychology & behaviorA team player who thrives in collaborative environmentsA detail-obsessed self-starter who can manage multiple projects simultaneouslyAn adaptable professional open to feedback and continuous improvementWhat We OfferOpportunity to grow your skills across multiple creative disciplinesHands-on experience with cutting-edge digital advertising strategiesCollaborative and innovative team environmentProfessional development opportunitiesPTO, sick time, and a remote-friendly culture with a hub in Austin, TX.Why Join Atlas Coffee?At Atlas Coffee Club, youll be part of a small and hungry team thats passionate about coffee, innovation, and creating extraordinary experiences for our customers. As a Sr. Creative Strategist, youll have the opportunity to shape the future of our brand and make a lasting impact on our growth.If you're passionate about digital creativity, and ready to contribute to impactful campaigns, we want to hear from you!Base Salary Range: $70,000-100,000/year. Individual pay is based on factors unique to each candidate, including skill set, experience, and other job-related reasons.This role is Hybrid with an office in Austin, TX or fully remote.