Marketing Coordinator

Summary: The Marketing Coordinator supports the execution of brand and marketing initiatives across Innove Beauty & Wellness’ portfolio, serving as a key coordination resource for WellFit® and Norvell®. This role drives day-to-day execution of marketing projects that contribute to brand equity, awareness, and demand generation, while ensuring alignment and communication across marketing, sales, product, creative, and operations teams. This role is ideal for an early-career marketer (1–3 years of experience) who is eager to learn brand marketing, product marketing, and campaign execution through hands-on involvement. The Marketing Coordinator plays an important role in keeping marketing initiatives moving forward by coordinating deliverables and supporting campaigns, product, and promotional execution. This position requires a strong understanding of marketing processes, organization, and collaboration, and is designed to build foundational experience. This position is intentionally structured as a developmental role, building the foundation for future advancement into Marketing Manager, Product Manager, or Brand Manager. Essential Responsibilities: Marketing Execution & Coordination Support execution of marketing initiatives across WellFit and Norvell, ensuring timelines, deliverables, and approvals stay on track Coordinate marketing projects across internal teams (Brand, Product, Creative, Social, E-commerce) and external partners as needed Assist with creative workflow coordination, including asset requests, reviews, and version control Brand & Product Support Support Brand Managers and Product Manager with campaign execution, product launches, and promotional initiatives Assist with development and organization of marketing collateral including presentations, sales tools, training materials, and event assets Help coordinate product-related initiatives such as packaging updates, product testing logistics, and launch readiness activities Events, Training & Trade Support Help coordinate logistics for trade shows, training sessions, and marketing events, including materials, shipments, schedules, and on-site needs Assist with preparation of event materials, presentations, and follow-up recaps Support sales pitch and training initiatives with materials, decks, and coordination assistance Learning & Development Focus Actively learn brand marketing, product marketing, and campaign planning through hands-on project involvement Seek feedback, ask questions, and demonstrate curiosity about how marketing drives business results Take on increasing ownership and responsibility over time as skills develop Skills & Characteristics Bachelor’s degree in Marketing, Communications, Business, or related field 1–3 years of experience in a marketing, coordination, or related role (internships included) Strong organizational skills with the ability to manage multiple tasks and deadlines Excellent written and verbal communication skills Proficiency in Microsoft Office (Word, Excel, PowerPoint) Proactive, dependable, and eager to learn Comfortable working in a fast-paced, collaborative environment Strong follow-through and accountability Ability to adapt to changing priorities Other job responsibilities as assigned. Physical Requirements: The person in this position normally works in an office environment and must be able to remain stationary majority of the day behind a desk utilizing a PC and telephone. The position requires periodic trips into the plant and occasionally moving up to 20 pounds. Travel: Some car travel required. Occasional overnight travel: possible overnight / flight travel. Hours vary according to need, must be available nights and weekends for planned events. Disclaimer – This position description is subject to change at any time. Innove, Inc. is an Equal Opportunity Employer and will not discriminate against an applicant or employee based on race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, familial status, or any other legally recognized protected basis under federal, state, or local law. Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Innove, Inc. Please inform the company's personnel representative if you need assistance completing this application or to otherwise participate in the application process.