Digital Marketing Specialist

Digital Marketing Specialist Company: StormWind Studios (www.stormwindstudios.com)Who We Are: StormWind Studios is a cutting-edge IT training company trusted by industry giants like Land Rover, McDonald’s, PetSmart, and the US Navy. We’re not your typical corporate team—we’re relentlessly driven, absurdly talented, and armed with a healthy dose of humor. If you're someone who works hard, moves fast, and loves laughing with your team along the way, you're going to fit right in.We’re looking for a digital marketing guru with a passion for growth—someone who can nurture existing customers, grow accounts, and attract net new prospects using every digital tool in the toolbox (including leveraging AI to scale content, speed up testing, and uncover new growth opportunities).Your core responsibilities will include:Campaign Strategy & Execution: Plan, execute, and optimize campaigns across Google Ads, Meta Ads, and other relevant platforms—testing creative and messaging with the help of AI tools to improve speed and performance.Email Marketing & Automation: Create compelling drip sequences and newsletters using tools like Mailchimp, ActiveCampaign, Sendinblue, and AI-assisted personalization to better engage target segments.Conversion Copywriting: Write emails, landing pages, ad copy, and in-app messages that drive clicks, sign-ups, and sales—using AI for inspiration, A/B test variations, and SEO optimization.Lead Nurturing: Build journeys that turn cold prospects into lifelong customers—and then help those customers grow.Performance Analysis: Use data (and AI-powered analytics tools) to find what’s working, kill what’s not, and scale what’s crushing it.Collaboration: Work closely with sales, customer success, and creative teams to align efforts and maximize results.What You Bring to the Table:Minimum two years proven experience running and optimizing campaigns across Google, Meta (Facebook/Instagram), and email platformsB2B marketing experience within a SAAS company environmentStrong understanding of CRM and marketing automation (Mailchimp, ActiveCampaign, Sendinblue, Salesforce, or similar)Familiarity with AI marketing tools (e.g., ChatGPT, Jasper, Midjourney, Perplexity, HubSpot AI, or similar) to enhance creativity, speed, and personalizationAbility to write compelling, clear, and persuasive copy (and proofread like a pro)Analytical mindset—confident in pulling insights from campaign performance dataComfortable speaking professionally and confidently with clients and internal teamsMinimum of an Associate’s degree or equivalent work experienceProficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint)Salesforce experience preferredWho You Are:You don’t confuse being busy with being productiveYou’re a strategic thinker who takes action without hand-holdingYou listen to understand, not just to respondYou have excellent spelling, grammar, and a natural command of languageYou bring ideas and solutions to the table—constantlyYou see AI as a co-pilot, not a crutch—using it to amplify your impact, not replace your skillsYou’re adaptable, humble, and love a fast-paced challengeYou want to win. Every day.What We Provide:Hybrid schedule with an awesome teamComprehensive onboarding & career developmentLow-deductible Medical, Dental, and Vision plans (United Healthcare)15 PTO days + 7 Federal Holidays + 3 Floater Days (more with tenure)401(k) retirement savings planHealth Savings (HSA) and Flexible Spending (FSA) AccountsFree 1-year Apple Fitness+ membership (with medical enrollment)Employee Assistance ProgramGenerous company-paid Life Insurance