Chief Financial Officer

Chief Financial Officer (CFO) | Greater Los Angeles Metro (Onsite)Reaction Search International, a Forbes-ranked executive search firm, has been retained to identify a Chief Financial Officer for a well-established, family-owned equipment distribution and service organization with a multi-state footprint and a strong reputation for operational excellence and customer service. This is a highly visible, mission-critical leadership role within an asset-heavy, working-capital-driven business where financial discipline, operational insight, and strong leadership are essential.The CFO will serve as a key member of the executive team, partnering closely with ownership and leadership to drive performance, improve visibility, and support long-term strategic growth.This is not a back-office CFO role.This is a hands-on financial leadership position requiring strong engagement with operations, branch leadership, and cross-functional teams.Key Focus Areas• Own all financial operations including accounting, FP&A, treasury, and reporting• Drive cash flow management, working capital optimization, and financial discipline• Lead budgeting, forecasting, and financial modeling processes• Strengthen internal controls, reporting accuracy, and financial visibility across locations• Optimize ERP systems (NetSuite) and improve data integrity and adoption• Partner with operations, sales, and service teams to drive accountability and performance• Support strategic initiatives, capital investments, and long-term planningIdeal Profile• 10+ years of progressive financial leadership experience• Prior CFO, VP Finance, or senior finance leadership experience• Background in asset-heavy, multi-location environments(equipment distribution, rental, industrial services, manufacturing, or similar)• Strong expertise in working capital, cash flow, and operational finance• Experience with ERP systems, ideally NetSuite optimization• Hands-on, pragmatic leader with strong business instincts• Ability to operate effectively in a fast-paced, operationally driven environment• CPA, CMA, or MBA preferredWhy This Role MattersThis organization operates in a complex, capital-intensive environment where financial clarity, system reliability, and disciplined execution are essential. The CFO will play a critical role in strengthening financial infrastructure, supporting growth, and positioning the company for long-term strategic opportunities. ?? Greater Los Angeles area (onsite)?? Confidential inquiries welcomeHannah HaasExecutive Recruiter Reaction SearchInternational Inc.Phone: 800.832.8268 Ext. 220hannahh@reactionsearchinternational.com www.reactionsearch.com?Robert BoroffManaging Director Reaction SearchInternational Inc.Phone: 800.832.8268 Ext. 201RobertB@reactionsearchinternational.com www.reactionsearch.com