Communications & Public Relations Manager - Aging Services

Salt Lake County…A career with a purpose in the community you love!Salt Lake County invites you to explore our exciting career opportunities. We seek highly enthusiastic individuals to enrich our County with your experience and talent. If you enjoy working in a team environment that is committed to changing the lives of its community, please keep reading.What it is like to work hereAt Salt Lake County our culture is woven into all aspects of our work and our employees’ lives, from the way we treat each other to the way we support the community. To promote and foster a fun and healthy work environment, we appreciate employees through great benefits, a healthy work life balance and room to grow and develop.Surround yourself withPeers who are motivated to make a difference in the lives of those we serve. We serve Salt Lake County and envision a safe and beautiful place for all to live, work and have fun. Salt Lake County is about connecting people and championing our community. Community is more than a place….its our heart and service that bring us together.We encourage a work life balanceWorking for Salt Lake County is more than just a paycheck. A career with /Salt Lake County includes several benefits and perks. We support our employees with 12 Holidays, up to 24 vacation days, 12 sick days and one personal day every year. We work in a hybrid environment giving you flexibility to manage working from home and being in the office.Additional Benefits includeRetirement options for hybrid pension/401(k) or 401(k) only with a 10% contributionMedical coverage including a 100% county paid premium option-Dental and Vision coverage including coverage for adult designeesHealth Savings account with a county contribution up to $1200/year, Flexible Spending Account100% county-paid Long-Term Disability and Short-Term Disability optionProfessional Development including professional membership fees paidTuition Reimbursement Plus Onsite medical clinic, and gym; hospital insurance, pet insurance auto and home insurance and discounts at County facilities. For Benefits information Click HERETo estimate how much your pay and benefits could be worth use our Total Rewards EstimatorJob SummaryDevelops, manages, implements, and monitors the division’s strategic communications efforts with respect to public relations and government relations in support of the strategic goals and initiatives of the Division. Plans, implements and evaluates all aspects of marketing, sales, promotions, advertising and positioning to achieve and exceed revenue, attendance and customer services goals. Serves as Division liaison with the media. Collaborates with the community and various governmental agencies.Minimum QualificationsBachelor’s degree from an accredited college or university in Marketing, Mass Communication, Public Relations, Public Administration, Political Science, or other closely related field, plus four (4) years of related experience, of which one (1) year must have been supervisory capacity; OR an equivalent combination of related education and experience. Education may not be substituted for the required supervisory experience.Due to the nature of this position, the successful applicant must pass a required background check through fingerprinting and enrollment in the continuous RAP Back (Record of Arrest and Prosecution Back) program in accordance with current County Human Resources policy requirements.Essential FunctionsConceptualizes and implements comprehensive communication plans and programs. Monitors and evaluates program effectiveness; effects changes required for improvement.Designs & implements strategic marketing campaigns and brand building plans. Conducts market research and data analysis to provide reports as required.Develops and maintains strategic partnerships for event and show promotions, sponsorships, and creative advertising opportunities in collaboration with co-promoters and other partners.Advises staff on sensitive political issues and effective communication. Facilitates short- and long-term planning and helps ensure successful implementation.Serves as the designated contact for media inquiries relating to emergency operations, special events, or programs. Provides direct responses, press releases, and special reports.Collaborates with the community and various governmental agencies to achieve cooperation and leadership for projects that advance goals and objectives of the division.Supervises staff, which includes hiring, orienting, training, assigning and reviewing work performance, annual work performance appraisals, and discipline.Trains staff on effective public relations and media strategies. Advises staff on how to effectively build rapport with communities and theCoordinates the implementation of marketing and promotional efforts. Directs the editorial content and format of internal and external publications.Designs and conducts surveys and public opinion research.Oversees press releases, and media inquiries for special events, or programs.Establishes and monitors annual marketing and sales budget with direction from senior management.Manages and oversees the creation and updates of websites and social media efforts. Trains staff on technology to promote programs and facilities.Prepares strategic reports or presentations designed to educate and inform stakeholders.Knowledge, Skills And Abilities (ksa)Knowledge ofMarketing philosophies, techniques, and strategiesPromotion and advertising techniquesSocial media applications and techniquesSponsor development and servicingPublic relations techniquesPrinciples and strategies of web designPrinciples and practices of budget preparation and administrationMicrosoft Office, Adobe, and web-based content management systemsResearch, data analysis, and report writing techniquesStrategic, rhetorical use of social media and other communication channelsIntergovernmental issuesSensitive and complex issues affecting the public and government both locally and historicallySkills and Abilities to Communicate effectively both verbally and in writing with the news media, employees, government officials and the general publicMaintain professional conduct during times of stress and work effectively under pressureGather, analyze, and interpret data for a non-specialized audienceDevelop and prepare clear, concise reports in a variety of formatsCoordinate and conduct meetingsProvide and demonstrate quality customer serviceLearn, interpret, explain and apply policies and proceduresCoordinate community relations activitiesWork with other agencies on shared projectsManage various tasks simultaneouslyWork effectively in a dynamic environment, both independently and with a teamWorking Conditions And Physical RequirementsWork duties are typically performed in a general office setting.May be required to lift, carry, push and/or pull items with a strength factor of light work; sit or stand for extended periods; climb a step stool/ladder and reach above shoulders; bend at the waist, kneel or crouch.IMPORTANT INFORMATION REGARDING THIS POSITIONMust be available 24/7 to respond to crisis communications situations. If not available, must have plan in ready to be implemented in your absence.