Lead Generation Expert - US

Company Description Softhunters Technology Pvt Ltd is a leading IT services and digital marketing agency delivering websites, mobile applications, custom development, and comprehensive 360° digital marketing solutions for online businesses in India and abroad. With over 5,000 successfully completed projects, the company offers proven expertise and results-oriented strategies to help clients grow and scale. Softhunters partners with startups, SMEs, and established enterprises, focusing on measurable performance and long-term relationships. Team members collaborate in a fast-paced, client-focused environment with opportunities to work on diverse international projects and modern technologies.Role Description The Lead Generation Expert - US is a full-time remote role responsible for identifying, qualifying, and nurturing potential clients in the US market for Softhunters’ IT and digital marketing services. Day-to-day tasks include conducting market research, building targeted prospect lists, and utilizing multiple channels (email, social media, professional networks, and outbound calls) to generate new leads. The role involves maintaining a structured pipeline, tracking lead activities in CRM tools, and coordinating with the sales and marketing teams to hand off qualified opportunities. The Lead Generation Expert also analyzes campaign performance, refines outreach strategies, and contributes to continuous improvement of lead generation processes and messaging for the US region.QualificationsStrong skills in Lead Generation and New Leads acquisition, with a track record of creating and managing qualified prospect pipelines.Proficiency in Market Research, including identifying target segments, decision-makers, and competitive landscapes in the US market.Excellent Communication skills, both written and verbal, for professional outreach, follow-ups, and collaboration with internal teams.Sales-oriented mindset with experience in initial prospect engagement, objection handling, and supporting sales conversions.Experience using CRM systems and lead generation tools (e.g., LinkedIn, email automation platforms, prospecting tools).Ability to work independently in a remote setting, manage time effectively, and meet lead and conversion targets.Prior experience in IT services, software development, or digital marketing domains is highly beneficial.Bachelor’s degree in Business, Marketing, IT, or a related field, or equivalent practical experience.