E-Commerce Marketing Sales Analyst

Caravan Group, a multi-channel eCommerce retailer in home goods, pet supplies, kitchen tools and other categories, is looking to expand our marketing team as we push into new channels and grow our product offerings.This position is responsible for managing sales and marketing campaigns across different marketing platform (Amazon, Walmart, eBay, etc) and assisting in driving our go-to-market, and social media strategies for our brands. The ideal candidate should be proactive in learning, data-driven, and problem-solving with track record in increasing traffic and sales.Key Duties and Responsibilities:Own and be responsible of success of specific products including SEO, paid advertising, etcWrite and improve product listing across various e-commerce platform such as Amazon, Walmart, Ebay, ShopifyAnalyze advertising data (PPC, ad spent) and make inform decision to optimize advertising spend for each productResearch market trends and competitors to adjust pricing and promotion strategiesCreate sales report - monitor and review Amazon advertising campaigns and budgets, optimize campaigns to ensure they are continuously bringing quality traffic to our website, increase listing visibility and revenue;Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identificationGenerate, edit, publish and share marketing content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take actionProvide excellent customer services – answer customer inquiries, solve return and exchange issues, and improve customer's satisfactionsQualifications and requirements:3+ years eCommerce experience (Amazon, eBay, Walmart, Shopify)Deep knowledge with Amazon PPC, Google AdsProven working experience in social media marketingHighly proficient with Excel or any data analysis toolExperience with channel management software (2+ years)Bachelor's DegreeBilingual a plus (Spanish, Chinese)Marketing experience (Launching new products, understanding competition, coming up with ideas to drive sales)Positive work attitude, willingness to accept feedback, learn, and improveExperience with shipping software such as UPS, Fedex, Shipstation a plusCaravan Group’s ValuesStrive For Excellence – Accountable for self and others in getting your work doneTeamwork – Drop your ego at the door, we work as one team; Be open to new ideasRespect – Treat one another with respect; We do not discriminate in anywayBias For Action – Be proactive; Act and move fastBe Nice – Decency, gratitude, and respect for one another are requirementContinuous Improvement – Don’t be complacent; Keep learning and get better; Be coachableThink long term – Focus on the future and make decision that drives long term growthJob Type: Full-timeBenefits:401(k)401(k) matchingDental insuranceEmployee discountHealth insurancePaid time offVision insurance