Customer Reference Program Manager

Customer Reference Program Manager (Fintech): Building and optimizing customer advocacy at scale, transforming satisfied customers into vocal champions whose stories accelerate sales, validate product value, and shape market perception with an accent on leveraging AI-powered platforms and strategic storytelling to drive measurable revenue impact. Focus on creating a multiplier effect, turning proof points into pipeline, customer voices into competitive advantage, and individual success stories into enterprise-wide growth engines. Location: This position is based in our Warsaw location. Company Kyriba is a global fintech leader empowering CFOs and finance teams with cloud-based treasury, payments, and risk management solutions. What you will do Design and execute a comprehensive customer reference strategy aligned with revenue, sales, and marketing goals. Build segmented reference pools and a robust, searchable library of customer success stories and materials. Leverage AI technologies to identify potential advocates, automate reference matching, and streamline content creation. Partner cross-functionally with Customer Success, Product, and Marketing to capture customer feedback and insights. Foster a thriving customer advocacy community through peer-to-peer learning and exclusive networking opportunities. Analyze program data to identify gaps in reference coverage, optimize performance, and experiment with new evidence collection. Requirements 4–6+ years of experience in customer marketing, reference programs, or customer advocacy in B2B SaaS . Proven track record of managing customer reference programs that measurably accelerate sales cycles and influence pipeline. Strong stakeholder management skills and the ability to partner effectively across Sales, Marketing, Product, and Customer Success. Data-driven mindset with strong project management capabilities to manage multiple initiatives simultaneously. Outstanding communication skills (written, verbal, presentation) with a talent for storytelling and creating compelling customer narratives. Familiarity with sales enablement tools and CRM systems (Salesforce, HubSpot) is preferred. Experience in fintech, treasury management, financial services software, or enterprise SaaS is preferred. Nice to have Experience using customer advocacy platforms (e.g., UserEvidence, Influitive, CustomerGlu, Gainsight). Background in SaaS companies with complex, enterprise sales cycles. Experience creating compelling customer content (case studies, testimonials, video stories, ROI calculators). Understanding of customer journey mapping, touchpoint optimization, and voice-of-customer methodologies. Track record of building programs from early stages to maturity and scale. Culture & Benefits Comprehensive compensation package, including health, welfare, and wellbeing benefits. Opportunity to shape and scale a strategic advocacy program that directly impacts revenue and market perception. Work with innovative AI-powered platforms and tools at the forefront of customer marketing. Build deep, trusted relationships with customers and amplify their success stories. Collaborate cross-functionally with Sales, Marketing, Product, and Customer Success leadership. Committed to being an equal opportunity employer and values integrity, teamwork, and excellence. #J-18808-Ljbffr