Marketing Director
Applicant must have 7+ years’ progressively responsible marketing experience, with a strong preference for previous experience in a b-to-b setting
Overview
InterWork Office Solutions is an office logistics company. Across the US and Canada, we offer our clients a variety of services including office relocations, decommissions, reconfigurations, furniture sales and installations, and asset management solutions. Our track record includes serving some of the world’s best-known brands. Our highly skilled team ensures each project is managed beyond our client's expectations.
We are an enthusiastic team with a strong will to succeed. As a client centric organization, we develop value driven and long-term relationships with our clients. We value our team members, provide support, encourage development and reward performance. We uphold high standards of integrity and are accountable for assigned deliverables. We’re looking for passionate, talented people to join our winning team.
We are in the middle of an expansion, and are now hiring an experienced Marketing Director to oversee all advertising, social media, digital (including the tech stack and website) initiatives , generation of sales collateral and other sales driven initiatives. The ideal person will have proven experience in b-to-b marketing, with an emphasis in copywriting, content development, design and demonstrated sales orientation.
The ideal candidate possesses proven success in a similar role and thrives in a fast-paced, entrepreneurial environment. This role will report directly to upper management.
Objectives of this Role
Build brand recall and equity through the creative implementation of marketing communications
Implement strategy to increase market share
Represent the marketing team to cross-functional groups including product management, sales, and customer support
Update senior leadership on the progress of marketing activities and the results of campaigns
Daily and Monthly Responsibilities
Prepare comprehensive marketing strategies that align with company goals
Supervise and manage the marketing team
Support sales team with up-to-date and aligned marketing materials
Plan, create and oversee the design, content, and production of all marketing materials
Plan promotional and awareness campaigns and support
Manage all online and print materials and campaigns
Manage all digital channels, including website, social media pages, email campaigns, and responses
Monitor, track, and document campaign results; analyze data/returns/customer response
Cultivate and integrate new ideas and campaigns that align with current and future sales goals
Required Skills and Qualifications
Bachelor’s degree in business, communications, or a related discipline, or equivalent skills and experience
7+ years’ progressively responsible marketing experience, with a strong preference for progressive experience in a b-to-b setting
Solid understanding of effective marketing strategies, materials, and channels
Strong leadership, planning, and execution skills
Excellent written and verbal communication skills
Ability to manage both internal teams and external creative partners
Proficiency with Adobe Creative Suite, Canva, and other creative tools
Preferred Qualifications
Marketing analytics experience, including the creation of dashboards and KPIs
Knowledge of sustainability practices and a passion for conversation
Proficiency with database marketing and CRMs
Experience overseeing budgets and expenses
InterWork Office Solutions is an equal opportunity employer. We celebrate diversity in all its forms and are committed to creating an inclusive environment for all employees.
Job Details
Salary: Competitive salary plus incentive plan
Benefits: Unlimited paid time off, health/dental/vision, life insurance, disability, 401(k) with company match
Schedule: Full-time, Monday – Friday
Regular Travel: Limited
Work Location: Office
Job Type: Full-time
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible schedule
Happy hour
Health insurance
Life insurance
Paid time off
Professional development assistance
Retirement plan
Vision insurance
Schedule:
Monday to Friday
Education:
Bachelor's (Preferred)
Experience:
marketing: 7 years (Required)
Work Location: In person