General Manager, Media

Location: Remote within North America, with frequent travel to customer sites, industry events, and internal meetings (up to 50% travel required).Position OverviewAre you ready to lead a healthy, growing broadcast and media business while still staying close to the customer and the deal? The General Manager, Media will serve as a player‑coach sales leader, responsible for managing our existing media portfolio, building and maintain strong relationships with our core national broadcast and media customers, driving direct sales, and leading a small team focused on broadcast, live production, and media environments across North America.This role combines strategic ownership of the media segment with hands‑on selling, solution development, and team leadership. The ideal candidate brings strong interpersonal skills, deep technical aptitude in video/display systems, and exceptional communication skills, with a passion for helping media customers bring video, imagery, and data to life on large‑scale digital canvases.Key ResponsibilitiesOwn the Media segment for North America, including revenue growth, pipeline health, and margin performance for broadcast and media customersAct as a player‑coach: carry a team quota while leading, mentoring, and developing a small team focused on broadcast and media production environmentsRefine and execute a segment‑specific sales strategy that protects and grows our existing media base while expanding into new accounts, applications, and partnershipsLead by example in the field by participating in customer meetings, joint sales calls, product demos, proof‑of‑concepts, and key industry events and tradeshowsBuild and maintain executive‑level relationships with end users, systems integrators, consultants, and channel partners that influence media display and visualization projectsPartner with Marketing to define and execute campaigns, content, case studies, and events that strengthen our brand in the media market and generate qualified pipelineCollaborate with Applications Engineering and Product Management to shape solutions, proposals, and roadmaps that meet the technical and workflow needs of broadcast and media customersProvide market intelligence and competitive insights from the media space to inform pricing, positioning, and long‑term strategyMaintain accurate forecasts, pipeline visibility, and account plans in the CRM, and report regularly on performance and key initiatives to senior leadershipFoster a culture of speed, agility, collaboration, and accountability within the team, modeling the behaviors required to win in a fast‑moving media marketplacePerform other related duties and projects as assigned by managementRequirementsBachelor's degree in Business, Marketing, Engineering, or related field; equivalent experience in lieu of a degree will be considered7+ years of technology sales experience, including at least 3-5 years selling into broadcast, media, live production, or similar visual technology environments; experience with LED/LCD displays and visualization systems strongly preferredDemonstrated success as both an individual contributor and a sales leader (player‑coach), with a proven track record of meeting or exceeding quota while managing and developing a teamStrong technical aptitude with display, video, and AV systems and the ability to translate complex solutions into clear business value for customersExcellent interpersonal, communication, and presentation skills, including the ability to engage credibly from technical stakeholders to executive decision‑makersHigh energy, sense of urgency, and demonstrated ability to deliver results in a fast‑paced, dynamic environmentProficiency with Microsoft Office and modern CRM tools (e.g., Salesforce, D365), plus comfort with contemporary collaboration tools (Teams, etc.)Strong organizational and time‑management skills, with the ability to prioritize across personal selling activity, team leadership, and strategic initiativesAbility and willingness to travel up to 50% throughout North AmericaStrong preference for candidates in the Northeastern US near a major airportMust have a valid driver's licenseBenefitsAll benefits start on first day of employment!75% employer-paid medical for employee. Family coverage also included. 100% employer paid dental, and vision for employee and dependents100% employer paid long-term, short-term disability, and life insurance policy401k Match, if you're contributing 5% we match 4%. 100% vested immediately10 paid holidaysStarting at 15 days paid PTO (inclusive of sick and vacation time) annuallyEmployee Assistance Program (EAP)Flexible Spending Account (FSA)EEOC Statement:Planar is an equal opportunity employer, we believe in fostering a culture of equality, diversity, and inclusivity. Our commitment to this goal is clearly expressed in our zero-tolerance policy for discrimination and harassment of any kind, including on the basis of race, color, sex, age, religion, sexual orientation, national origin, disability, genetic information, pregnancy, protected veteran status or any other characteristic protected by applicable federal, state, or local laws. Our hiring practices ensure that decisions are based solely on qualifications, merit, and current business needs, while extending to all aspects of our operations - from recruitment and promotion to layoff and recall, to leave of absence, compensation, benefits, and training. We are committed to remaining a drug free workplace