Customer Data Platform (CDP) + Audience Builder Engineer
The team is building capabilities that allow marketing/business users to: Create customer audiencesPreview audience membersDefine segmentation rulesActivate audiences to downstream systemsUse AI-assisted audience creationThink of products similar to: Adobe Real-Time CDPSalesforce Data CloudSegmentmParticleTreasure Data"This role is fundamentally a CDP and Audience Builder engineering position rather than a generic Full Stack role. React and APIs are table stakes, but the real differentiators are experience with audience segmentation, customer profile management, Databricks/Delta Lake, event-driven architectures using Kafka/Event Hubs, and AI-assisted audience experiences. Candidates who've worked on Adobe AEP, RTCDP, Customer 360, MarTech, or large-scale customer data platforms will likely ramp up much faster than a traditional React developer."Based on the JD, the strongest candidates are those who combine: React/TypeScriptDatabricks/Delta LakeKafka/Event HubsAudience Builder/CDP experienceAI-assisted segmentation exposure