Marketing Manager
Position: Marketing ManagerLocation: Downtown Los Angeles or Century City, CA (Hybrid, 3 days a week onsite with occasional monthly travel to OC)Pay: $135,000 to $160,000 annuallyExperience: 5+ years of experience within the legal or professional services marketing environment.Type: Full-time; Direct HireSchedule: Monday – Friday, 9:00am to 5:30pm (Must have the ability to work a flexible schedule with some local office travel to Downtown LA, CC, and OC)Kent Daniels & Associates is seeking a Marketing Manager to join our dynamic law firm client!Job DescriptionRegional MarketingManage multiple regional marketing and business development initiatives and deploy various plans at the local or regional level.In consultation with Regional Marketing Senior Managers and applicable Managing Partners, develop a regional marketing strategy, including client programs/firm-sponsored events, and provide insight on how to identify areas of potential growth and development within the assigned region.Work with practice marketing colleagues to support international, national, and firm-sponsored regional conferences (industry, legal).Develop relationships with local industry and legal trade associations to help drive local community engagement of the lawyers in the local office.Identify high-profile opportunities and secure speaking, panel positions, and leadership roles for attorneys; drive attendance and positioning at events where attorneys are speaking on panels or the firm has a sponsorship presence.Work with the Public Relations team to identify areas of opportunity for publicity and press, and coordinate the development of press releases and provide support for profile-raising activities of assigned offices.Consult with the Events team, coordinate and execute local events, including seminars, happy hours, and receptions.Work with marketing colleagues in practice roles, as well as the creative and communications teams, to create and revise local or regional show sheets or other brochures to highlight national and local/regional offices and attorney areas of expertise, awards, and unique experience.Administrative CoordinationDevelop local marketing budgets and review monthly budget recaps, checking for errors and submitting corrections.Monitor and evaluate ROI of regional marketing and business development initiatives, efforts, and spend.Submit sponsorship and event vendor invoices to accounting for payment.Send firm logos, attorney headshots, biographies, etc., as requested to attorneys, conference coordinators, media, and others.Order firm promotional items as part of conferences and event sponsorships, as budgets, marketing plans, and priorities allow.Manage the use, shipment, and availability of firm pull-up banners, tablecloths, table runners, and other materials.Work closely with office services to ensure inventory of nametags, table tents, Sharpie pens, and other office supplies are on hand for conferences, events, and meetings.Conduct new hire marketing orientation for the local office lawyers, explaining the basics of working with the marketing department, services provided in collaboration with practice marketing.Coordination of attorney headshots for biographies, media use, and internal databases such as firm directory, Outlook, and Zoom profiles.Track local marketing activity and include information in regular transmissions.Work closely with practice managers and media relations colleagues to identify, nominate, and track local awards and related deadlines to ensure the firm is nominating professionals for applicable awards.Assist with the local office diversity and inclusion efforts, including supporting various affinity groups at the local level.Position RequirementsMust have exceptional communication, organizational, and project management skills with proven ability to meet deadlines.Strong interpersonal skills with the ability to work with all members of the firm, from senior attorneys to the newest members of the business staff.Must have strong writing and editing skills and advanced capability in MS Office (Excel, Word, PowerPoint, Outlook)Strategic, high energy; results and detail-oriented, and possess the ability to negotiate, cooperate, and follow through.Professionalism, resilience, and adaptability with the ability to manage multiple priorities and remain poised during deadline-driven situations.Ability to create and manage marketing budgets.BenefitsHealth Benefits Retirement Options Paid Sick Leave and PTO Other benefits availableKent Daniels & Associates is part of Array Corporation, the leading technology-enabled workforce solutions company whose mission is to fix how work is bought, sold and delivered to enable access to the American Dream.Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. We are proud to be an Equal Employment Opportunity and Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. #KDAIND