Digital Marketing Coordinator

Position Summary The Digital Marketing Coordinator ideal candidate is a highly motivated self-starter who can think on the go but pay attention and follow specific detailed instructions. The Digital Marketing Coordinator will be working closely with the Search Team, Account Executives, Content Team and our Creative Services team to optimize each of the clients’ online marketing programs. Essential Duties and Responsibilities Understand each of our client’s brand strategy and marketing goals and support digital marketing team to lift each client’s digital marketing impact Assist Digital Marketing team with the development of strategic and tactical digital marketing plans for each of our clients and lead the conversion conversation with them to explore ROI Identify new algorithms and trends and optimize spend and performance based on such Assist with reporting on performance of all digital marketing campaigns and assess against goals (ROI and KPI). Review reports internally and make recommendations on necessary adjustments to meet KPIs to team Keep up to date on emerging technologies Assist with SEO/SEM optimization and managing SEO/SEM account Assist with digital marketing onboarding of each new client within department Conduct regular meetings with internal staff Education and/or Experience Bachelor’s degree required in Marketing or related field Proficient with a range of online marketing tactics, including SEO/SEM, PPC, retargeting, email and database marketing, and social media preferred Must obtain Google AdWords certificate with a minimum of 2 specialties within 90 days Must obtain Google Analytics Certified within 30 days Self-motivated with an ability to take initiative in a challenging, fast-paced environment Ability to prioritize many tasks across various teams within the organization Ability to work independently and manage multiple projects and deadlines simultaneously Capability to quickly adjust priorities to respond to pressing demands Excellent oral and written communication skills Strong prioritization and time-management skills The ability to solve problems and get results An open decision-making process that welcomes input from others An overall positive disposition Benefits Health insurance Dental insurance Vision insurance Retirement plan Paid time off Hybrid work schedule Send Resume