Ecommerce & SEO Operations Manager – Cortexel, LLC

Reports to: Shairra Dale (Managing Partner, Davao City, Philippines)Location: Remote (Philippines-based preferredType: Contractor (initially), with potential full-time pathCompensation: Competitive hourly rate (to be discussed) + performance incentives based onsales growthRole OverviewYou will lead the online e-commerce operations for MattyMart — a modern hybrid generalstore concept (essentials, collectibles, tools, clothing, and more). Your primary focus isdriving online sales, optimizing the Shopify store, increasing traffic, and scaling digitalpresence while Shairra handles higher-level strategy, local operations, and future physicalstore development.Key Responsibilities1. Shopify Store Management & Optimization• Full management of the Shopify store (https://cortexel-llc.myshopify.com/)• Product listing creation, optimization, photography editing, and SEO• Inventory synchronization and organization• Theme customization and user experience improvements2. Traffic & Sales Growth• SEO (on-page, technical, and content)• Paid advertising (Google Ads, Meta/Facebook Ads, TikTok Ads, etc.)• Email/SMS marketing and customer retention campaigns• Analytics tracking (Google Analytics, Shopify Reports, etc.) and weekly performancereports3. Product Strategy• Help curate and prioritize product categories (collectibles, coins, 3D-printed tools,clothing, essentials, etc.)• Competitor research and pricing strategy• Launching new products and collections4. Collaboration & Coordination• Work closely with Shairra (Managing Partner) on overall direction• Coordinate with Cortexel team (hardware/tools development) and other partners (Agnixa,Belvin’s team, etc.)• Regular updates and meetings with Matthew and Shairra5. Long-term Scaling• Prepare systems and processes for future physical store integration• Help develop expansion plans (additional Philippine locations, then international)• Build automation where possible to reduce manual workSuccess Metrics (First 3 Months)• Increase monthly online sales consistently• Achieve strong SEO rankings for key products• Reduce cart abandonment and improve conversion rate• Deliver clear weekly reports on traffic, sales, and opportunitiesWhat We’re Looking For• Proven e-commerce experience (Shopify preferred)• Strong skills in SEO, paid ads, and analytics• Self-motivated, organized, and able to work remotely with minimal supervision• Good communication skills (English)• Interest in retail, collectibles, tools, or hybrid store concepts is a plus