Volunteer: Social Media Content Creator

Walk by Faith (WBF) was founded in honor Marian Elizabeth Atwater, who battled cancer from 1996-2001.WBF provides unique holistic breast cancer support services to women, which include emotional support, free transportation services, whole comfort kits, care counseling, nutrition and fitness programs, and spiritual counseling. Our proactive approach and practical involvement provide families and individuals with the stable support they need to navigate through emerging uncertainties created by cancer. We work with a network of volunteers, corporate partners, and local charity groups to achieve our goals.,Walk by Faith is seeking a Social Media Content Creator. The ideal candidateshouldhave a strong understanding of the brand's mission, values, and target audience. They should be able to create content that aligns with the brand's message. Additionally, the content creator should be able to work collaboratively with the Walk by Faith team to brainstorm new ideas, execute creative campaigns, and analyze performance data to continuously improve content strategies. Overall, the content creator should be passionate about storytelling, creativity, and making a positive impact through engaging and authentic social media content.Responsibilities Develop a comprehensive social media content strategy that aligns with the company overall marketing goals and objectives. Create compelling and engaging content, including images, videos, graphics, and written copy that resonates with the target audience across various social media platforms. Collaborates with the team to ensure messaging and branding consistency across all social media channels. Regular research on industry trends, competitor activity, and audience preferences to inform content creation decisions. Utilize analytics tools to track and analyze the performance of social media content, making data-driven decisions to optimize engagement and reach. Stay up-to-date on best practices and emerging trends in social media marketing, constantly seeking opportunities to innovate and improve content strategies. Engage with followers and respond to comments, messages, and inquiries in a timely and professional manner, fostering positive relationships and building brand loyalty. Work closely with designers, photographers, and videographers to create visually appealing and high-quality content that captures the attention of users. Manage social media scheduling and posting, ensuring consistent and timely delivery of content to maximize visibility and reach. Monitor and manage social media advertising campaigns, collaborating with the team to optimize performance and achieve campaign objectives. Identify opportunities for collaboration and partnerships with influencers and other brands to expand reach and engagement on social media platforms. Continuously evaluate and adjust content strategies based on performance metrics and feedback to drive continuous improvement and achieve desired outcomes.This is a volunteer opportunity provided by VolunteerMatch, in partnership with LinkedIn for Good.