Vice President of Hotel Commercial Strategy (Las Vegas)

Job DescriptionThe Vice President, Hotel Commercial Strategy is accountable for ensuring the hotel fills — every day, every week, every month.This role owns the demand side of hotel performance, translating pricing and inventory strategy set by Revenue Management into coordinated, timely demand activation across all channels. The position closes the operational gap between pricing decisions and market response, ensuring the organization pulls the right demand levers at the right time to maximize occupancy and profitable revenue.This role owns hotel demand activation and channel orchestration while Revenue Management retains sole authority over room pricing, inventory controls, and forecasting.Reporting to the SVP Marketing, the VP, Hotel Commercial Strategy leads the strategy and alignment required to maximize hotel occupancy and revenue through disciplined demand generation.The role works in close partnership with Hotel Revenue Management, Property Leadership, and Marketing execution teams to ensure pricing strategy is fully supported by coordinated demand activation across direct, loyalty, digital, experiential, partner, and on‑property channels.Success in this role is measured by occupancy, booking pace, mix, and revenue outcomes—not activity volume. This role does not set prices or manage inventory; it owns the orchestration of demand required to fill the hotel profitably.Key ResponsibilitiesHotel Demand OwnershipServe as the single point of accountability for hotel demand performance, with daily focus on occupancy, booking pace, and forward‑looking gapsMaintain constant awareness of near‑term, mid‑term, and long‑term demand needsIdentify demand risks early and establish clear activation plans to close gapsRevenue Management PartnershipPartner closely with Hotel Revenue Management to translate pricing and inventory strategy into coordinated demand activation plansAlign on pace targets, risk periods, and timing while respecting Revenue Management’s sole authority over pricing, forecasting, and inventory decisionsAct as the connective leader between pricing decisions and market‑facing responseThis role does not set room rates, adjust pricing structures, manage inventory controls, or own forecasting models.Channel Strategy & Demand ActivationOwn the strategy for how and when hotel demand channels are activated, including:Direct brand and booking channelsLoyalty and targeted segmentsPaid media and digital acquisitionPackaging, partnerships, and experiential demand driversOn‑property and destination‑led demand contributorsDetermine the optimal channel mix and sequencing based on timing, need state, and market conditionsBalance speed, efficiency, and demand quality in all activation decisionsDemand Levers & OptimizationDecide which demand levers to pull to stimulate bookings based on booking pace and occupancy performanceActivate offers, messaging pressure, media shifts, partnerships, or packaging as appropriateEnsure levers are deployed intentionally — and retired when no longer neededMarketing & Execution AlignmentInstruct Marketing teams toward hotel fill priorities, ensuring execution plans support demand needsPartner with brand, creative, loyalty, media, and property teams for rapid and effective activationEliminate silos between teams influencing visitation and those selling hotel roomsPerformance Management & InsightsMonitor occupancy, pace vs. forecast, channel mix, and revenue outcomes daily and weeklyUse insights to refine demand strategy and improve responsivenessHold teams accountable to performance outcomes, not activityLeadership & Organizational InfluenceAct as the voice of hotel demand urgency across the organizationInfluence without direct ownership of all execution teams through clarity, data, and commercial judgmentElevate organizational understanding of how demand is created — not just pricedQualificationsBachelor’s degree in Business, Marketing, Hospitality Management, Finance, or a related field required.Advanced degree (MBA or equivalent) preferred, particularly in Strategy, Finance, or General Management.10+ years of experience in hotel marketing, demand generation, commercial strategy, or distribution‑adjacent leadershipDeep understanding of hotel demand dynamics and channel economicsProven ability to lead cross‑functional strategy without pricing authorityStrong commercial judgment and comfort operating with daily urgencyAdditional RequirementsExecutive presence and ability to influence senior stakeholdersDemonstrated ability to lead across multiple properties and teamsWillingness to travel as business needs requireAbility to manage multiple priorities in a fast-paced hospitality environmentCommitment to ethical leadership and compliance excellenceMust be 21+About UsAt Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary”. Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars”. If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.