Director / Senior Director of GTM Strategy & Sales Enablement

Great to Meet You! We are AscendaAscenda powers the growth of leading financial services brands worldwide with premium rewards programs that differentiate their products, drive profitable customer behaviors, and create sustained engagement.We are behind the world-class rewards propositions of major banks and fintechs around the globe, including brands like American Express, Capital One, Brex, Robinhood, Ramp, HSBC, Virgin Money (Australia), SMBC (Japan), ICBC (China), Bradesco (Brazil), ANZ (Australia), HDFC (India) and many others.We are a thriving global Loyalty as a Service company and experiencing rapid expansion. Join our dynamic finance team as one of its earliest leaders, contributing to the development of our financial planning strategies as we strive for hypergrowth. Our team spans 20 cities worldwide, with dual headquarters in Singapore and New York, totaling 250 team members.The RoleAs Director / Senior Director of GTM Strategy & Sales Enablement, you will serve as the operating backbone of Ascenda's enterprise commercial motion. Reporting into the SVP of Business Development, Financial Institutions, you will own the structure, coordination, and execution discipline behind how we progress and win complex partnerships.You will operate at the intersection of Business Development, Commercial, Product, and Marketing, acting as the strategic connective layer that ensures opportunities are clearly defined, properly sized, prioritised, and aligned internally. You will bring structure to the end-to-end sales pipeline, strengthen proposal quality, and ensure leadership has clear visibility into deal progression and risk.Beyond pipeline oversight, you will serve as the owner of major RFP responses and complex proposals, coordinating inputs, shaping the commercial narrative, and driving the submission. You will also support Sales leaders in developing strategic, client-facing materials that articulate a compelling and differentiated value proposition.This role combines commercial strategy, operational rigor, and hands-on execution to improve win rates, deal velocity, and revenue predictability as Ascenda scales its multifaceted business.Your ImpactOwn the end-to-end enterprise sales pipeline, ensuring opportunities are clearly qualified, sized, prioritised, and proactively communicated to senior stakeholdersAct as a client-facing partner throughout the deal lifecycle, engaging directly in RFPs, proposals, and active deal work to shape strategy and strengthen win probabilityLead major RFP responses and complex proposals as the owner responsible for strategy, coordination, and final submissionEngage directly with clients during RFPs and active deal cycles, supporting Sales leads in developing strategic, client-facing decks and commercial materials to strengthen positioning and increase win ratesDefine and evolve business development strategy, including target markets, go-to-market motion, commercial models, and product-market fitAct as the connective layer across Sales, Commercial, Product, and Marketing, translating client feedback and deal learnings into clear narratives and go-to-market strategiesDrive weekly pipeline governance, validating deal probability, escalating blockers, and improving forecast accuracySupport Sales leads in developing strategic client-facing decks and commercial materials that strengthen positioning and win probabilityBuild and refine commercial models and business cases to support high-impact GTM initiatives and partner discussionsEvolve sales processes and tools (e.g., Notion, pipeline tracking) to improve pipeline hygiene, cross-team visibility, and accountabilityStrengthen pricing narratives and proposal frameworks to improve negotiation outcomes and deal qualityProvide structured pipeline and performance insights to leadership to inform prioritisation and resource allocationWho You Are10+ years of experience in GTM strategy, enterprise sales operations, consulting, or commercial enablementProven experience owning or supporting complex enterprise RFPs and multi-stakeholder bidsStrong commercial acumen with the ability to shape deal strategy and positioningHighly structured operator who can bring clarity and process to ambiguous commercial environmentsComfortable working closely with senior sales leaders and influencing cross-functional stakeholdersAnalytical and data-driven, with experience managing forecasting and pipeline reportingHands-on and execution-oriented, comfortable building decks, commercial models, and governance frameworksThrives in a fast-paced, scaling environment where structure needs to be built, not inheritedExcited by ambitious goals, rapid growth, and breaking new ground in the AmericasStructured thinker and communicator who presents ideas in a simple, actionable mannerStrong alignment with Ascenda's core values of growth mindset, hands-on ownership, supportive collaboration, and radical simplicityWhy Join Ascenda?Ascenda offers the unique opportunity to lead in the loyalty ecosystem space, shaping the future of rewards programs. We are passionate, we keep things simple, we focus on results, we work together & we innovate!We have a rewarding working place that provides a:High growth environment & exponential career developmentMobile & flexible work environmentWFH office equipment allowanceComprehensive Paternal LeaveMedical insurance coverage401K program with company matchEmployee recognition programsCompetitive compensationTravel perks & Employee rewardsAscenda is dedicated to diversity and inclusion, welcoming candidates from all backgrounds. Join us on our mission to make loyalty simple and rewarding for everyone, everywhere.The salary range for this position is between $150,000-$275,000 per year, depending on experience and location.