Marketing Specialist
Job Title: Marketing SpecialistLocation: New York, New York (hybrid)Job Summary: This role requires extensive experience and passion for marketing and culture, with a firm pulse on the Gen Z consumer. Were looking for someone strategic, innovative, resourceful, adaptable, organized, and collaborative to drive the execution of on- and off-platform marketing campaigns that bring our brand and product to life.ResponsibilitiesContribute to the development of our annual regional marketing strategy in partnership with Marketing Leads, to ensure all activity is linked directly to our global marketing goals.Develop and implement regional strategy and plans leveraging cultural trends and listening behaviorsServe as the day-to-day road manager for marketing projects including the management of marketing stakeholders that might include: Editorial, Growth, Brand & Creative, Social, Media, On-Platform Promotion, Partnerships, Analytics and Comms to craft and oversee cohesive, compelling 360 campaigns.Create polished presentations outlining campaigns and go-to-market plans.Oversee campaign budgets, creative deliverables and workback schedules.Coordinate and deliver on campaign retrospectives, working closely with campaign stakeholders and the clients analytics and insights teams to uncover insights to inform future initiatives and strategies.Develop strong relationships with internal teams, global marketing teams, and external partners, providing trusted support and delivering on marketing commitments.Identify opportunities to develop and refine marketing processes, streamlining communication with cross-functional stakeholders.Develop a creative eye and thoroughly review creative assets for our campaigns.Stay current with the latest industry trends and news including youth culture, music, podcast, media, marketing, and streaming innovations and proactively share with the team.RequirementsYou have 6+ years experience as a consumer marketer, managing brand campaigns.You have a deep understanding of marketing and brand strategy, media, social and experiential marketing. You are comfortable with data and understand how to analyze and apply it to marketing strategies.You have a strong pulse on general music trends, entertainment & culture. You are creative, innovative and constantly ideating on how to uniquely bring marketing campaigns to life.You are familiar with emerging and established youth trends and culture in North America.Experience working with external partners, entertainment, and global teams is strongly preferred.You are proactive, autonomous, solutions-oriented and are comfortable with occasional ambiguity. You have the ability to work under pressure with imminent deadlines and can prioritize tasks in real-time.You are a natural leader with the ability to collaborate and reach consensus with cross-functional stakeholders. You are also pragmatic and equipped to handle difficult conversations and roadblocks.Excellent collaborator and communicator in presentations, documents and meetings and able to represent the Marketing team and its mission to a broad range of partners.You are highly organized, detail-oriented and able to motivate oneself and a team in a distributed-first environment.Must have experience managing up and dealing with multiple stakeholders.You are proficient at using Google Suite (Docs, Slides, Sheets).About SSI People: With over 26 years of industry experience, SSi People has built its reputation and expertise on putting people first. Everything we do works toward delivering exceptional experience for our consultants, our clients, and our internal team. Through a genuine commitment to people in everything we do. We have developed refined processes and a stellar internal team to deliver talent quickly. More importantly, we focus on building long-term relationships, not transactions. Putting people first is just what we do well.By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from SSi People and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy here: SSi People Privacy Policy