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Sr. Manager, Product Marketing

IcimsHenrico, VAJune 1st, 2026
Job OverviewWe are seeking a dynamic, strategic, and highly visible Talent Acquisition Evangelist & Sr. Manager of Product Marketing to lead thought leadership, storytelling, and product positioning efforts across our talent acquisition solutions. This role blends external evangelism, internal enablement, and product marketing team leadership to elevate our voice in the market and drive adoption of our recruiting and hiring platform.You will serve as a key spokesperson for the company-articulating trends in talent acquisition and AI for HR, showcasing our product capabilities, and influencing how the market understands the future of hiring. In parallel, you will lead a team of product marketers responsible for creating compelling content that clearly expresses ICIMS' differentiation and drives awareness, pipeline, and customer engagement.About UsWhen you join iCIMS, you join the team helping global companies transform business and the world through the power of talent.?Our customers do amazing things: design rocket ships, create vaccines, deliver consumer goods globally, overnight, with a smile.?As the Talent Cloud company, we empower these organizations to attract, engage, hire, and advance the right talent. We're passionate about helping companies build a diverse, winning workforce and about building our home team. We're dedicated to fostering an inclusive, purpose-driven, and innovative work environment where everyone belongs.ResponsibilitiesTalent Acquisition Evangelism & Thought LeadershipAct as a public-facing evangelist for our recruiting and hiring products, representing the company at industry events, webinars, customer forums, and analyst briefingsDevelop and deliver compelling narratives on emerging trends in talent acquisition, including AI, automation, candidate experience, and workforce transformationPartner with product, marketing, sales, customer success, and leadership teams to bring market insights into strategic conversationsBuild credibility as a trusted voice in the talent acquisition space through speaking engagements, social presence, and published contentProduct Marketing Strategy & ExecutionOwn positioning and messaging for core product areas, including:Applicant Tracking Systems (ATS)Employer BrandingRecruitment Marketing AutomationFrontline HiringCareer SitesCandidate EngagementAI for Talent AcquisitionTranslate product capabilities and roadmap into clear, differentiated value propositions for prospects and customersLead go-to-market strategies for new product launches and enhancementsCollaborate closely with Product, Sales, and Customer Success teams to ensure alignment and impactProduct Roadmap StorytellingPartner with Product Management to understand and influence the roadmapDevelop clear, forward-looking narratives that communicate innovation and strategic directionEquip internal teams with messaging and materials to confidently speak about current and future capabilitiesEnsure consistency between vision, roadmap communication, and market positioningServes as an internal and external spokesperson on our current offerings and future roadmapTeam Leadership & Content DevelopmentLead and manage a team of three product marketersSet priorities and ensure delivery of high-quality content across formats, including:Sales enablement materialsCustomer-facing assetsThought leadership contentProduct collateral and campaignsDrive a content strategy that supports pipeline generation, customer adoption, and retentionEstablish best practices for messaging, storytelling, and content performanceEnable revenue teams with messaging and tools to win in the marketPartner with demand generation to align campaigns with product positioning and thought leadership themesQualifications7+ years of experience in product marketing, product management, talent acquisition technology, or related fieldsProven experience as a public speaker, evangelist, or thought leaderStrong understanding of the talent acquisition ecosystem, including recruiting workflows and technologiesDemonstrated ability to translate complex product capabilities into compelling, customer-centric messaging3+ years of experience managing and developing high-performing teamsExceptional communication, storytelling, and presentation skillsTrack record of building market presence through content, events, and digital channelsAbility to influence senior stakeholders and cross-functional teamsAbility to travel regularly for speaking engagements, up to 30%PreferredPreferredHands-on experience using the iCIMS platform in a professional settingDirect experience working as a Recruiting, Talent Acquisition, or HR professional, with deep familiarity in recruiting workflows and challengesExperience in SaaS, HR tech, or recruiting technology platformsFamiliarity with AI and automation in talent acquisitionKey CompetenciesStrategic thinking with strong execution focusExecutive presence and storytelling abilityCustomer-centric mindsetLeadership and team developmentMarket awareness and curiosityEEO StatementiCIMS is a place where everyone belongs. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our approach helps us to build a winning team that represents a variety of backgrounds, perspectives, and abilities. So, regardless of how your diversity expresses itself, you can find a home here at iCIMS.We are proud to be an equal opportunity and affirmative action employer. We prohibit discrimination and harassment of any kind based on race, color, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, veteran status, genetic information, disability, or other applicable legally protected characteristics. If you would like to request an accommodation due to a disability, please contact us at careers@icims.comCompensation and BenefitsCompetitive health and wellness benefits include medical, dental, vision, 401(k), dependent care, short term and long-term disability, life and AD&D insurance, bonding and parental leave, mindfulness resources, an open vacation policy, sick days, paid holidays, quiet hours each workday, and tuition reimbursement. Benefits and eligibility may vary by location, role, and tenure. Learn more here: https://careers.icims.com/benefits