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Must have a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are preferred. Research and stay up to date on the latest developments in terms of search engine optimization, content trends and consumer behavior.
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Supports and analyzes Search Engine Optimization (SEO) and Search Engine Marketing (SEM) ad campaigns ensuring digital spends are effective and generating positive ROI.Create, instruct, review, and adjust Berkshire University marketing/sales related course material.
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They have a good understanding and hands-on experience in all areas of search engine optimization (SEO) and are pivotal to the successful planning and execution of international SEO strategies for our clients: from short-term projects to ongoing engagements, always helping them boost their online presence and reach a wider international audience through organic search.
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Stay Updated with Industry Trends: Keep abreast of industry trends, emerging technologies, and best practices in digital marketing, search engine optimization, and programmatic media buying to drive innovation and maintain competitive advantage.
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Keep pace with SEO, search engine, social media and internet marketing industry trends and developments. Administer search engine programs (XML sitemaps and webmaster tools) for purposes of diagnostic reporting on Liberty University’s projects.
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A solid understanding of each of the following concepts and a high level of expertise in at least 3: Search Engine Optimization (SEO) Email Marketing Paid Advertising Marketing Strategy Marketing Analytics Marketing Tools + Automation Strong understanding of the most common product and business problems that marketing activities are intended to address and the types of solutions that are typically applied, per industry standards.
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Minimum of 3-5 years of experience in SEO and SEM, including hands-on experience with search engine optimization, digital marketing, content strategy, and social media management.
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Familiarity with digital marketing such as social media, online advertising, SEO (Search Engine Optimization) Experience in utilizing a network of external vendors to deliver marketing strategy (e.g., web designers, graphic designers, SEO/digital experts, contract copywriters, etc.
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Provide expert guidance to the CAT and global marketing team on web solutions best practices, accessibility, Search Engine Optimization (SEO), UX/ UI, testing, personalization, conversion optimization, etc.
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Proven experience in SEO and SEM, including a track record of improving search engine rankings and driving targeted traffic. Optimize website content regularly to ensure high rankings in search engine results, applying SEO best practices in content creation and modification.
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Translate clients' business goals and marketing objectives into successful search engine optimization strategies. This role involves a great deal of collaboration with design, development, social media, and search engine marketing (SEM) teams.
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Knowledge of Search Engine Optimization (SEO). The Digital Content Performance Leader will assist the Director of Digital Content in the creation of a cross-platform (site & social) content strategy and lead a team in delivering video and editorial pieces through strategic programming, distribution, and measurement.
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Implement organic search (SEO) best practices within content creation to enhance search engine discoverability, rankings, and website traffic. Partner with marketing and line of business leadership to develop a content strategy which intersects prospect and member needs with ASM Internationals value proposition and objectives.
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A demonstrated application and success in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Target Display, OTT/CTV, social media, Email Marketing, Chat, Website Development, and others.
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The ideal candidate demonstrates great critical thinking and prioritization, phenomenal client management, inspiring team leadership, and a sophisticated understanding of search engine optimization.
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