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JOB SUMMARY:The SEO Analyst is a customer-facing role that focuses on providing expertise and strategic consulting to Simpleview’s search engine optimization (SEO) clients. Develops and executes search engine optimization initiatives to drive incremental search traffic.
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Experience implementing search engine platforms, including shards, builds of indexes, and refined searches across structured, unstructured, and semi-structured datasets Experience with automated processes and techniques for bulk indexing of large-scale datasets Building RESTful APIs for e-commerce applications with access to hundreds of millions of data points.
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Recently ranked on the Inc. 500's Fastest-Growing Private U.S. Companies and one of Pittsburgh's Best Places to Work, Level delivers powerful and comprehensive online solutions including multi-channel digital marketing, search engine optimization, lead generation, website development, ROI reporting, and much more.
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Ability to build dashboards in data visualization platforms (PowerBI, Looker, Tableau) You demonstrate expertise in paid media buyingacross channels like search/GLSA, social, programmatic display, and OTT, and have experience purchasing leads through third-party affiliates.
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Strong Data Storyteller: Your curious, analytical approach extends to leverage data to tell a performance story to clients. You have high data fluency, particularly in GA4 with the ability to build dashboards in data visualization platforms.
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Experience with search-engine optimization (SEO) strategy and application to content development. Use audience, channel, and performance data to inform conception and creation of digital content calendars, channel strategies, and a suite of on-brand marketing content aligned to channel strategy and buyer stage, including web copy & landing pages, web articles, blogs, e-mails, advertising, case studies, social/sharables, tip sheets, infographics, multimedia scripts, as well as reports and other longer form lead gen magnets.
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This is supported by data visualization. Strong expertise in maximizing Google Search performance and driving effective bid strategies based on capacity/demand. Specific platform and strategic knowledge in the following: Google Ads, Bing, Meta/Facebook/Instagram, LinkedIn, Snap, TikTok, DV360, OTT.
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Media Strategy: Youllsupport the media planning process, including developing media strategies, selecting media channels, and creating media plans to effectively forecast the performance of media campaigns and ensure that campaigns are delivered on time and within budget.
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This role reports to the Media Director. The Paid Media Manager will contribute to strategic and tactical online media buying and planning for their assigned clients. Leadership & Knowledge: Youll serve as a media expert as it relates to media strategy, optimization, and management.
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Essential Duties/Responsibilities : Search Engine Optimization (SEO) Manager for Direct Energy and Reliant is responsible for ensuring content development aligns with user search habits and optimizes the health of organic website performance.
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Everything from media planning to the ad creative is done with methodical care. If so, Level Agency is currently looking for a Paid Media Manager to further their career with our team. You possess a passion for paid media strategy and a deep understanding of performance marketing.
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Remote work from anywhere in the US with an internet connection. Specific analytics and reporting knowledge in the following: Google Analytics (UA and GA4); Google Tag Manager & tag. Experience in media buying automation/AI and paid media revenue attribution.
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Familiarity and working knowledge would be needed in some of these: Python (Flask) Java Enterprise Programming (Tomcat, Apache, Spring Framework) DataIku, Tableau DataLake (Impala, Hive query building) HDFS, ETL Microsoft Azure Cloud Services APIGEE Koreai (Knowledge Graph and Pattern build) Akamai CDN Service Building application on DMZ Search engine and indexing tools (SOLR.
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Understanding of web marketing concepts, including search engine marketing, search engine optimization, knowledge of industry online best practices, and web standards. Leverage data analytics to create hypotheses around student behavior/journeys and develop tests to optimize student adoption and use of student services.
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Experience creating and applying customer-centric, data-driven content strategy, channel strategy and demand funnel to create editorial calendars with different types of digital-first, consistent, engaging brand & marketing content and communications across channels to meet goals.
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