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Researches and pursues the latest and/or industry leading practices in data and analytics, (Ex: Cloud, Data Mining, Python, Neural Networks, Sensor data, IoT, Streaming/NRT data) to advance the overall DSA community knowledge.
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In this role you will help ensure that USAA’s brand stays healthy and strong by leading and developing a highly analytical staff that provides decision support for the USAA’s Brand Marketing team.
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Serving as a strategic partner to the Brand Marketing and Media teams this function will be responsible for applying mathematical and statistical techniques to draw conclusions and make 'insight to action' recommendations.
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The OpportunityWe are seeking a Director of Decision Science Analytics for Brand Marketing. Experience deriving insights that drive media mix optimizations using Marketing Mix Models, Multi-Touch Attribution and other analytics tools.
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What sets you apart:5 years experience providing applied analytics in marketing environments. The right candidate for this role will have a history of developing innovative and novel analytical approaches to improve decision making in marketing environments for large budgets.
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This position can be based in one of the following locations: San Antonio TX, Plano TX, Charlotte NC, Tampa FL, Phoenix AZ or Colorado Springs CO.Relocation assistance is not available for this position.
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Modernizes knowledge of data analysis tools, data visualization, developing analysis queries and procedures in SQL, SAS, BI tools or other analysis software, and relevant industry data & methods and ability to connect external insights to business problems.
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