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May require strong background in A/B testing and conversion optimization (CRO) May require advanced programmatic display experience with understanding of DSP, SSP, RTB, and DMP technologies.
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Minimum Education, Licensure and Professional Certification requirements: Bachelors degree in Business, Marketing, Mathematics, Statistics, or related field required. May require ability to analyze and interpret web traffic and campaign performance data to extract insights and drive optimizations to enhance ROI.
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Implements campaign market analysis and performs forecasting for marketing to achieve sales objectives. May require experience using first and third party data providers to improve campaign performance.
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Communicates and coordinates marketing campaign plans, risks, and performance metrics to the business. Facilitates marketing asset creation and development with internal teams and third party vendors and manages agency relationships.
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Strong analytical and data interpretation skills for the purpose of making business decisions and translating to business needs. Serves as internal subject matter expert in assigned capacity and drives testing of new tactics and methods that enhance department capabilities.
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Leads and manages marketing projects, programs, and efforts, including planning, budget and status reporting. Ensures proper workflow process is followed and that documentation is produced, maintained and communicated for all existing and planned programs.
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Ensures alignment with brand standards and legal compliance. Monitors, analyzes, and reports marketing metrics and outcomes of marketing performance and programs. Ability to work on multiple projects, meeting business imperatives and aggressive deadlines.
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Strong Microsoft skills to include Word, Excel, and PowerPoint. Leads and manages assigned marketing campaigns and efforts and recommends new areas of opportunity. May develop and refine models that measure impact of advertising.
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Draws conclusions and makes recommendations based on marketing analysis. Outstanding collaboration skills, with proven ability to work with multiple stakeholders across business lines to accomplish shared goals and manage expectations.
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Finds and identifies opportunities and develops successful strategies to achieve sales objectives for each of the Frontdoor brands or assigned business unit. Summary: Responsible for planning, implementing, and managing marketing programs that support the growth of all Frontdoor brands or an assigned business unit, to include developing and executing new strategies.
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Ability to work with multiple teams to achieve a common goals. Minimum Experience required: 5 years of marketing experience. Manages external vendor relationships as needed. Tracks and reports on budget for assigned programs.
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You’ll manage digital marketing efforts, including website optimization, email marketing, social media management, and online advertising campaigns. Proficiency in digital marketing tools and platforms, including CRM systems, email marketing software, social media management tools, and web analytics.
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May require advanced knowledge of web analytics. Understanding of marketing production processes. Understanding of marketing test design. Strong verbal and written communication skills. Job Maximum Bill Rate : $42.00.
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Monitor and analyze email and SMS performance trends for usability and conversion optimization with a focus on sales and engagement. Monitor and analyze channel performance trends on a daily and weekly basis for usability and conversion optimization with a focus on revenue, file size growth and other relevant KPI's.
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May assume other duties as applied. Recommends new areas of opportunity. Job Location: Remote. Attention to detail. Solid math skills. Job Start Date: 09/18/2023. Job End Date: 03/15/2024. Makes ongoing optimizations to improve against KPIs.
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