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Utilize various channels such as email marketing, social media, SEO/SEM, events, and content marketing to reach potentialcustomers. Proficient in using marketing automation tools such as Marketo,HubSpot, or Eloqua.
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Bachelor's degree in Marketing, Business or related field preferred. Work across multiple time zones in a hybrid or remote work environment. This rolewill focus ondeveloping and executing comprehensive demand generation campaigns that drive brand awareness, lead generation, and revenue growth.
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Work alongside Sales and the wider client services team to sell Search Engine Optimization (SEO), Search Engine Marketing (SEM), social media and performance content to both existing and prospective clients by contributing to RFPs, client pitches, strategic proposals, and Quarterly Business Reviews Manage a client services team of digital marketing specialists.
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Develop and implement demand generation strategies to increase brand awareness, drive website traffic, and generateleads. We'reon the hunt for a Demand Generation Specialist to join our growing team. Work closely with salesand customer success teamsto ensure alignment on goals andstrategies.
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We aspire to be a place where all employees have the opportunity to belong, make an impact and deliver excellent software and services to our customers. Candidates may be required to go through a pre-employment criminal background check.
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As part of your responsibilities,you'llbe in charge ofimproving conversion rates and increasing engagement with our target market. Monitor and analyze campaign performance, making data-driven decisions tooptimizeROI.
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Copywriting teams work collaboratively with Art Directors, Designers, Creative Directors, Strategists, UX Designers, Producers, and other team members to successfully bring digital marketing campaigns to life through storytelling, concept development, and SEO. Copywriting teams manage the execution of copy for multiple media including websites, mobile, social, video, and emails.
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Long periodsof time sitting and/or standing in front of a computer using video technology. We are committed to workforce diversity and actively encourage all qualified persons to seek employment with us, including, but not limited to, racial and ethnic minorities, women, veterans and persons with disabilities.
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We aspire to have an inclusive workplace. Continuously test and improve campaign tactics to drive greaterresults. HealthEdge provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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Collaborate with other Investopedia teams, such social media, video, design, sales, and marketing. Investopedia seeks an eager, organized Associate Editor of Special Projects to help create best-in-class content and multimedia packages that engage readers on such topics as retirement planning, homebuying, investing, and managing money as a young adult.
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An understanding of current digital marketing trends, including SEO, content marketing and display advertising. Our wide range of solutions are used by companies like Google, eBay, and Adidas.
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Experience with related software such as Marketing Automation, Search, SEO, DAM, PIM, ERP, or CRM is a plus. Experience with digital marketing, content management, e-Commerce, and digital conversion rate optimization.
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Self-motivated with the ability to work independently in a fast-pacedenvironment. Strong analytical skills with the ability to interpret data and make data-drivendecisions. Stayup-to-dateon industry trends and competitor activities toidentifynew opportunities for growth.
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Demonstrate knowledge of marketing and sales of digital advertising products, including digital display ads, SEO, Paid Search, Social Media, Programmatic, IP targeting, OTT, CTV, e-mail, mobile advertising, content marketing, and website and landing page development.
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The ideal candidate will have a deep understanding of B2B marketing strategies, the function and distribution of content throughout the customer journey including SEO, and the ability to partner with stakeholders to craft compelling content campaigns that resonate with our target audience.
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