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Specialist, Audience Development
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$55,000 - $65,000
- The Specialist, Audience Development, will be responsible for managing the digital strategy for Sony’s catalog artists, and engagaing with audiences across channels.
- This role is part of Sony Legacy’s Audience Development team, and reports to the VP, Audience Development.
- What you'll do: Lead the audience development strategy across assigned roster of artist and multi-artist projects (on + off cycle).
- Work along-side artist management team + PMs to deliver multi-faceted holistic digital campaigns for our artists, that drive incremental revenue via consumption, engagement, and fan acquisition.
- Provide audience development updates to artist management + internal stakeholders: partner updates, campaign best practices, wrap-up reports etc.
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