Results for Development

The Health Systems Strengthening Accelerator (Accelerator) is a six-year global initiative led by R4D and funded by USAID with co-funding from the Bill & Melinda Gates and Rockefeller Foundations that expedites progress toward universal health coverage (UHC) in low- and middle-income countries.. The Accelerator is responsive to local priorities and works on various health system issues — from improving health financing and strengthening community health to integrating rehabilitation, mental health, and psychosocial support services into primary health care.. Act as managing editor/project manager, coordinating the process for email and e-newsletter production with program teams and others (content submission, setting and adhering to deadlines, copyediting, layout, publishing). Social Media Management Craft and amplify our stories across the Accelerator’s social media channels and website, helping raise visibility for the organization and helping grow our audiences and impact. Design and implement social media campaigns (ex., brand awareness, influencer engagement, and alumni spotlights) that showcase the Accelerator’s social impact

communications consultant

Results for Development (R4D) is a leading non-profit global development partner. We collaborate with change agents around the world — government officials, civil society leaders and social innovators — to create strong systems that support healthy, educated people. We help our partners move from knowing their goal to knowing how to reach it. We combine global expertise in health, education and nutrition with analytic rigor, practical support for decision-making and implementation and access to peer problem-solving networks. Together with our partners, we build self-sustaining systems that serve everyone and deliver lasting results. Then we share what we learn so others can achieve results for development, too.
We have a unique and vibrant culture at R4D. Diversity, equity and inclusion are at the heart of our work environment and help advance our mission. Diversity—of ideas, identities, perspectives and backgrounds—is vital to who we are and what we do. We seek people who embrace these values and will help reinforce them. Our work culture is collaborative, creative and entrepreneurial. We operate based on trust and respect. Teams across the organization frequently collaborate on programmatic work and support each other in continuously building a better R4D.
The Health Systems Strengthening Accelerator (Accelerator)   is a six-year global initiative led by R4D and funded by USAID with co-funding from the Bill & Melinda Gates and Rockefeller Foundations that expedites progress toward universal health coverage (UHC) in low- and middle-income countries.The program advances equity, quality, and resource optimization by supporting local leaders to apply a systems lens to complex health systems issues, connecting local innovation and global knowledge, strengthening local ownership and system improvement processes, and building countries’ ability to drive lasting health system   improvements.The   Accelerator is responsive to local priorities and works on various health system issues — from improving health financing and strengthening community health to integrating rehabilitation, mental health, and psychosocial support services into primary health care.
The Accelerator’s core consortium of R4D, ICF, and the Health Strategy and Delivery Foundation is supported by several other global, regional, and local partners, including CERRHUD (Benin), Curatio International Foundation, Global Challenges Corporation, RIP+ (Côte d’Ivoire), Comité Jeunes Mon Avenir d’Abord (My Future First Youth Committee or CJMAD) (Guinea), the Liberia Association for Psychosocial Services (LAPS), Phebe Hospital and a network of individual local experts.
Role and Scope of Work   The candidate will support digital communications in coordination with the Communications Director, including:
Email Marketing Campaigns    develop, implement, and manage marketing campaigns promoting the Accelerator’s products and services. The candidate will enhance brand awareness, drive web traffic, and acquire leads/customers.
Develop marketing strategies that align with the organization's business goals
Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
Measure and report on the performance of digital marketing campaigns and assess against goals (ROI and KPIs)
Conduct market research and analyze trends to identify new opportunities and improve campaign performance
Ensure that the Accelerator’s voice and brand are maintained in all email marketing efforts while recommending ways to optimize open and click-through rates.
Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
Stay up to date with emerging digital marketing trends and technologies
Act as managing editor/project manager, coordinating the process for email and e-newsletter production with program teams and others (content submission, setting and adhering to deadlines, copyediting, layout, publishing)
Social Media Management    Craft and amplify our stories across the Accelerator’s social media channels and website, helping raise visibility for the organization and helping grow our audiences and impact
Create and curate social media content that builds brand awareness, engages key stakeholders, and positions the Accelerator as a thought leader
Design and implement social media campaigns (ex., brand awareness, influencer engagement, and alumni spotlights) that showcase the Accelerator’s social impact
Build out a social media content publishing calendar, ensuring alignment with the Accelerator’s broader organizational communications strategy
Measure, test, and report on social media campaigns, using analytics tools to inform strategies and tactics for future campaigns
Develop relationships with internal and external stakeholders to stay abreast of content creation and messaging opportunities
Deliverables     Email Marketing    Produce 5 newsletters
Draft 3-4 news items or blogs per month (total of 20)
Produce 5 monthly analytics reports
Social Media    Content creation and management
Post 3-4 times a day on Twitter, Facebook, and LinkedIn
Draft social media copy for new pieces of content (blogs, announcements, resources, articles) that the Communications Director provides
Develop daily evergreen content
Schedule content at peak times
Grow & manage audience
Advise on innovation to reach new audiences and keep followers engaged with the Accelerator’s content
Simple Canva graphic design
Social media monitoring and reporting    Engage with followers (respond to comments and direct messages)
Provide analytics, analysis, and recommendations on a quarterly basis and when the Accelerator has a new campaign to promote
Experience   5-7 years of experience in marketing, communications, or related field
3-5 years of experience in digital marketing or related field
Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
Proficient in marketing automation tools
Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
Strong project management skills
Excellent written and verbal communication skills
Administrative and Other Misc. Requirements   Weekly Meetings with Communications Director   Deliverable and Payment Schedule   The consultant will be paid monthly based on their skills and experience. They will keep a log of their work and tasks supported. Payment will be based on invoices reflecting time worked and will be paid monthly   Month, Deliverable, Payment Amount and Payment Date    April 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
May 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
June 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
July 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
August 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
September 2024
One   (1) Newsletter
Three   (3) News Items/Blogs
Three   daily social media posts across X, Facebook, and LinkedIn
Monthly   Analytics Report
Invoice monthly, 30-day payment    Results for Development is anEOE/M/F/Vet/Disabled/Affirmative Action Employer committed tofostering
and nurturing an energetic, collaborative and diverse workforce.R4D provides market-competitivesalaries and comprehensive employee benefits.

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