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Manager, Business Development - Purdue Sports Properties
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Full-time
- Purdue Sports Properties is LEARFIELD's local, dedicated entity representing Purdue University.
- Providing corporate partners with traditional, digital and other non-traditional media opportunities to bolster their own brand and garner maximum exposure through inventory such as venue signage; digital engagement including social media, the official athletics website, content, digital gaming and retargeting, event sponsorships and promotion; corporate hospitality; television and radio game broadcasts and coaches' shows.
- Research and build relationships with local, regional, and national companies/brands to highlight the advantages of investing in collegiate athletics
- Experience selling comprehensive integrated sports marketing partnerships including major media elements (signage, radio, social, digital, etc.)
- Strong knowledge of digital marketing, including but not limited to social media, content marketing, banner ads, mobile, retargeting and websites, including interpreting performance analytics for all areas
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