Sonic Automotive

Prepares and administers an annual operating forecast and budget for the used-vehicle sales department.. Monitors customers' likes and dislikes, lost sales, and dealership sales history and conducts local market analyses to determine which vehicles to stock.. Communicates daily with the new-vehicle sales manager regarding units needed for used-vehicle inventory.. Ensures that cosmetic and mechanical reconditioning is performed within the dealership's cost and time limitations.. Keeps abreast of auto auction activity and prices and attends auctions on a regular basis.

used car manager

<p>Job Description</p>
<p>Ensures customers retention and the profitability of this profit center by recruiting qualified sales personnel. Assumes responsibility for appraising, purchasing, reconditioning, displaying, and merchandising the used vehicle inventory</p>
<h3>Duties and Responsibilities</h3>
<ul>
<li>Forecasts goals and objectives for sales, gross, and key expenses on a monthly and annual basis.</li>
<li>Hires, motivates, counsels, and monitors the performance of all used-vehicle sales employees.</li>
<li>Prepares and administers an annual operating forecast and budget for the used-vehicle sales department.</li>
<li>Understands, keeps abreast of, and complies with federal, state, and local regulations that affect used-vehicle sales.</li>
<li>Directs and schedules the activities of all department employees, ensuring proper staffing at all times.</li>
<li>Assists individual salespeople in setting aggressive yet realistic monthly goals and objectives and provides them with the support to meet these goals.</li>
<li>Ensures proper follow up of all potential buyers by developing, implementing, and monitoring a prospecting and sales control system.</li>
<li>Develops, implements, and monitors a follow-up system for used-vehicle purchasers.</li>
<li>Maintains vehicle inventory. Monitors customers' likes and dislikes, lost sales, and dealership sales history and conducts local market analyses to determine which vehicles to stock.</li>
<li>Conducts daily and weekly sales and sales training meetings.</li>
<li>Establishes and enforces product-knowledge standards.</li>
<li>Oversees the efforts of used-vehicle salespeople to enhance the image and customer satisfaction ratings of the dealership.</li>
<li>Communicates daily with the new-vehicle sales manager regarding units needed for used-vehicle inventory.</li>
<li>Ensures that used-vehicle salespeople are informed of all new inventory and current advertising efforts, including special sales.</li>
<li>Appraises all incoming used vehicles.</li>
<li>Ensures that cosmetic and mechanical reconditioning is performed within the dealership's cost and time limitations.</li>
<li>Plans and controls the display of used vehicles.</li>
<li>Establishes and controls wholesaling activities.</li>
<li>Establishes delivery procedures and ensures that delivery includes an introduction to the service department and scheduling of the first service appointment.</li>
<li>Assists in the development of advertising campaigns and other promotions.</li>
<li>Keeps abreast of auto auction activity and prices and attends auctions on a regular basis.</li>
<li>Approves all paperwork from auctions and provides proper documentation to the office for purchases.</li>
<li>Notifies the used vehicle department manager of anticipated delivery of purchases.</li>
</ul>

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