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- Primally Pure is a natural skincare company that inspires fresh perspectives on beauty through traditional practices.
- We believe that caring for your skin shouldn’t come at the expense of your health, and formulate products using fewer + better ingredients derived from nature for maximum purity and potency.
- Our Founder Bethany McDaniel started Primally Pure in 2015 out of a personal desire to approach skincare from more of a holistic perspective and less of a clinical one.
- Having used all sorts of harsh prescription creams and pills to treat her acne as a teenager and young adult (and dealing with red, raw, irritated skin as a result), Bethany was blown away by the effects she eventually experienced after ditching the harsh chemicals and replacing them with simple + natural ingredients.
- Bethany’s journey inspired her to start Primally Pure (with an initial $250 order for ingredients + supplies) to help others experience the benefits of using clean products.
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