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Director of Marketing (Home Goods)
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- Our client for this Marketing Director role is a successful, independent fast growing wall art and home decor company.
- Their channels of distribution in the order of importance are (1) their own direct-to-consumer website, (2) market places like wayfair, amazon, restoration hardware etc, and (3) brick and mortar stores.
- They aim to establish their brand as a global leader in high-quality, unique home goods.
- The candidate should be experienced in innovation, brand equity, brand architecture, and consumer insights for B2C and B2B businesses with varying budget sizes.
- Develop a sustainable marketing strategy for DTC, focusing on long-lasting customer acquisition.
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