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Director Digital Marketing
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- Higher Education Director Digital Marketing - Concord, New Hampshire
- The Pearson US Higher Education Marketing team is seeking a Director of Digital Marketing to lead the digital marketing team.
- The Director of Digital Marketing will be responsible for planning, executing, measuring, and optimizing digital campaigns that contribute to share and revenue growth by delivering leads to the sales team and by developing and optimizing self-service adoption journeys.
- Work closely with the Senior Director of Content Marketing to establish a high-level digital marketing strategy, KPIs, and lead generation/revenue goals
- 5+ years of successful experience in a marketing, product marketing, digital marketing, or marketing strategy role
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