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Hands on experience with media measurement approaches including marketing mix modelling (MMM), multi-touch attribution (MTA), test & learn, and brand lift studies. Our client roster includes US Bank, White Castle, NASCAR, Planet Fitness, Newell Brands, American Cancer, Invesco, Illva Saronno, Edibles (Arrangements), Teramana, Lightbox, and more.
$110,000 a yearFull-timeExpandApply NowActive JobUpdated 30 days ago - UpvoteDownvoteShare Job
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Advanced analytics and modelling, including MMM, attribution and unified measurement, testing, segmentation, behavioral sciences, choice analytics, simulation, war gaming and forecasting. This individual should be acquainted with, but not necessarily a deep practitioner of, many of the Marketing Analytic disciplines currently employed by sophisticated companies across industries and around the world including MMM, Attribution, Scenario Planning and Optimization, and Audience Segmentation/Activation.
ExpandApply NowActive JobUpdated 28 days ago - UpvoteDownvoteShare Job
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Experience and knowledge of advanced marketing measurement/analytics preferred (i.e. MMM, mROI, MTA, etc.) Amazon Redshift, Microsoft Azure, Google BigQuery, Salesforce (or other popular CRM tools.
Full-timeExpandApply NowActive JobUpdated 2 months ago - UpvoteDownvoteShare Job
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Understanding of advanced models such as linear regressions, multi-touch attribution modeling, MMM, and cross-device measurement (including their strengths, limitations, and how to read/action on their outputs.
$135,000 a yearFull-timeExpandApply NowActive JobUpdated 22 days ago - UpvoteDownvoteShare Job
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Knowledge of paid media attribution (MTA, MMM, incrementality lifts). Working knowledge of data visualization software such as Tableau, Looker, or Domo. Fundamental knowledge of statistics with hands-on experience in A/B testing, regression analysis, t-test.
InternExpandApply NowActive JobUpdated Today - UpvoteDownvoteShare Job
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Innovative Solutions: Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovation. Dog friendly office.
$115,000 a yearFull-timeExpandApply NowActive JobUpdated 27 days ago - UpvoteDownvoteShare Job
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Experience with broad range of measurement techniques such as MMM, Attribution, Sales lift, Brand lift studies, experimentation, etc. Extracting, transforming, and loading large data sets using Python, R, SQL, and AWS Redshift.
$100,000 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Knowledge of or experience with leveraging marketing measurement tactics such as: Marketing Mix Modeling (MMM), Return on Marketing Investment (ROMI), Matched-market or AB Testing, Web/App Analytics, Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV/LTV), etc.
$144,000 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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The ideal candidate has in-depth understanding of the measurement of ATL on key brand metrics (e.g. TOMA, consideration, purchase intent and selected image dimensions) and ROI/ROAS. They are experienced in working with Analytics and Data Science Teams to improve our ROI/ROAS measurement in the ATL space (MMM, set top box measurement, etc.
$205,000 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Experience with MMM / MTA models and expertise with regression-based measurement approaches. Familiarity with digital marketing or analytics tools/platforms (Google Analytics, Google Adwords, DoubleClick, Facebook, SA360, Tableau, Looker, Amplitude.
$239,000 a yearFull-timeExpandApply NowActive JobUpdated 30 days ago - UpvoteDownvoteShare Job
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Familiarity with MTA/MMM attribution methodology. Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Movado Watches and Jose Cuervo. WITHIN is looking for a Search Engine Marketing Account Manager who is excited to take the lead across search engine marketing (Google Ads, Microsoft Ads, Apple Search Ads) to join our growing integrated marketing team.
$203,500 a yearFull-timeExpandApply NowActive JobUpdated 9 days ago - UpvoteDownvoteShare Job
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Maintain optimal channel and investment mix based on MTA and MMM modeling recommendations. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service.
$85,000 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Working in partnership with MarSci leadership to deliver client projects on time and in scope for MTA, MMM and ad hoc projects as assigned. Working with cross functional teams and external partners to ensure the MTA & MMM data stack represents media delivery accurately and troubleshoot accordingly.
$105,000 a yearFull-timeExpandApply NowActive JobUpdated 18 days ago - UpvoteDownvoteShare Job
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Developing and enhancing display ads measurement methodology across sales lift, synthetic control group, ghost ads, MMM, MTA, A/B testing, etc. Developing and enhancing display ads measurement methodology across sales lift, synthetic control group, ghost ads, MMM, MTA, A/B testing, etc.
$264,000 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Keywords: Marketing Science, Dat Science, Analytics, online advertising, ads, digital advertising, Statistics, SQL, R, SAS, Performance Analytics, ads measurement, performance insights, MMM, Marketing Mix Modeling, sales lift, brand lift, econometrics modeling, data mining, Ads Performance, Marketing Research, Experimental Design, Causal Analytics, Ads Efficacy.
$135 an hourExpandApply NowActive JobUpdated 26 days ago
mmm job in New York, NY
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