Product Content Engineer

Product Content Engineering is a horizontal function supporting initiatives across Instagram and is seeking an experienced content engineer to join the team. We partner closely with product and technical teams to solve problems by providing content driven solutions, set standards of quality and ideate new creative consumption experiences across different mediums and platforms that entertain, inform and delight users. The ideal candidate will have previous experience with GenAI, strong editorial judgment and a keen eye for crafting thorough, nuanced and objective guidelines that establish and measure content quality. They will also have creative skills to build products like AI generated images and videos, visual expertise to assess image and video generations, and creative and strategic product thinking to put user needs at the forefront of our work building innovative products for a social media platform. If you're innately curious about the future of generative artificial intelligence, fascinated by new developments in research and product development, take pride in identifying efficiencies in process and operations and motivated by ambiguity, we encourage you to apply.Minimum Qualifications6+ years of experience with various visual mediums, content strategy, journalism, production and relevant skills1+ years working with GenAI products across various creative tools and productsExperience working independently and autonomouslyPrevious experience collaborating with product and technical teamsProven knowledge of industry trends and newsProficiency in editing skillsStrong editorial judgment and creative problem-solving skills, ability to document judgement logic into reusable frameworks to scale across teamsDemonstrated critical thinking skills and impeccable track record of editorial judgment around nuanced topics (politics, bias, gender, religion etc.) to quality control large datasets of annotations for model trainingExperience leading and collaborating on XFN projects to build products, respond to urgent needs, preempt issues and address concerns in collaborative and timely fashionExperience building products related to diverse communities and niche topicsPreferred QualificationsExperience with product launches in ambiguous or zero-to-one environmentsFamiliarity with developing content strategy, establishing quality standards and experiences video platformsExperience working with product teams or programs (or other equivalent fields) from roadmapping through deliveryResponsibilitiesDeliver completion of high-quality editorial work in a fast-paced, dynamic work environment.Develop guidelines and build measurement frameworks that set quality standards for products and features.Evaluate content based on pre-determined dimensions that will result in engagement with audience.Generate content-focused insights that both fuel ideation and product strategy.Lead through influence and collaboration within Product Content Engineering team and relevant stakeholders.Identify processes and opportunities to influence through scale, partnering with labeling teams to evaluate content.About MetaMeta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.Equal Employment OpportunityMeta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.