Director, Sales & Marketing

Job Description The Director of Sales plans and manages the overall sales and marketing of the hotel to achieve optimal occupancy and use, thereby maximizing revenue and meeting/exceeding hotel profit objectives.Essential Functions:• Effectively manage department staff; hire, train, empower, coach/counsel, resolve problems, and conduct performance reviews. • Develop and implement a sales and marketing plan for the hotel; develop relationships with corporate, business, travel industry, community organizations, professional associations, media, etc. to identify potential clients and increase market share; negotiate and book new and repeat business. • Prepare, analyze and review sales forecasts, statements and reports to ensure that sales and marketing efforts are being optimized; survey, review and analyze competition, market trends, as well as customer needs and comments to develop new plans and programs and determine the potency of current plans and programs; conduct internet prospecting. • Implement Company/Brand programs and manage the operations of the department in a manner consistent with the Company's policies and procedures. • Develop, recommend, implement and manage the department's annual budget and the advertising, public relations marketing and sales plans and programs for the hotel to maximize rate, occupancy, and food & beverage opportunities to maximum revenue/profit results. • Train members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue. • Conduct property tours. • Participate on task forces and committees as required. • Participate in evening social events and community service events at the hotel.• Other duties as assigned by management.Supervisory Responsibility:• Directly supervises the efforts and staff in the Sales Department of the hotel Job Specifications:• Solid working knowledge of revenue management concepts and techniques; high level of proficiency with the property's revenue management computer system. • Extensive knowledge of brand's frequent guest program, brand and hotel web site and both local and national negotiated corporate accounts. • Knowledege of brand systems such as Salespro, Fosse, Marsha, OnQ, and Opra• Excellent interpersonal, analytical, written and verbal communicating, and negotiation skills. • Ability to work independently, with minimum direction, as well as interface effectively with all levels of management and maintain effective communication with corporate management. • Intermediate proficiency with MS Office products, especially Excel, Word, Outlook. • Good management/supervisory skills. • Excellent command of the English language; second language proficiency desirable. • Excellent time management skills and ability to multi-task and prioritize work• Exceptional problem solving skills• Ability to maintain customer focus• Excellent organizational and planning skills• Ability to work well in a team environment• Ability to follow corporate standards and procedures Experience and Education:• Undergraduate degree in business, hospitality, or related field or equivalent combination of education &experience. • 5+ years of work experience in hotel sales/marketing• 3 years of work experience in a Sales management position• 3 years of work experience with the brand• Proven successful track record is a sales position.• Must have a valid Driver License and own transportation. • Any additional training required by managerWork Environment:• This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. • Local travel required weekly; national travel may be required on an annual basis to attend corporate or functional meetings.• Work days and work hours may vary depending on property needs. • This position works indoors.