Growth Engineer
About The RoleYou'll own and scale Reflex's growth engine — but this isn't a traditional marketing role. You'll write code, build systems, and ship infrastructure that drives acquisition, activation, and expansion. You'll partner closely with the CEO and growth team to architect, build, and iterate on growth as a product.What You'll DoGrowth EngineeringBuild and own the technical infrastructure behind Reflex's growth — pipelines, attribution, experimentation frameworks, and data modelsWrite code that directly moves metrics: landing pages, onboarding flows, conversion experiments, internal toolsSet strategy alongside the CEO, but bias toward shipping over slide decksAcquisition & Demand GenEngineer scalable acquisition channels — programmatic SEO, automated content pipelines, referral systems, and virality mechanicsBuild and optimize performance marketing infrastructure (tracking, attribution, bid automation)Design and launch bold, technical marketing stunts that resonate with a developer audienceConversion & Funnel EngineeringOwn the website and signup funnel as a product — instrument every step, run continuous A/B tests, and ship improvements weeklyBuild and optimize the sales handoff pipeline, lead scoring, and routing logicTreat conversion rate as a codebase, not a dashboardProduct-Led Growth (PLG)Design and implement onboarding flows, activation triggers, and smart paywalls directly in the productBuild in-product expansion and upsell paths — usage-based nudges, team invites, upgrade promptsWork closely with the product engineering team to embed growth into the core experienceBrand & CommunityHelp turn Reflex into a cult brand among developersEngineer UGC loops, community tooling, and viral mechanics across LinkedIn, X, GitHub, and beyondCreate campaigns that are technically impressive, not just loudAnalytics & ExperimentationBuild and own the growth data stack — event tracking, dashboards, experiment analysis, cohort modelsRun fast, disciplined experiments with statistical rigorMake growth legible: if it's not instrumented, it doesn't exist