Programmatic Strategy Manager
Job Overview
We are seeking a highly skilled programmatic strategy manager with firsthand experience placing, optimizing, and reporting digital ad buys through demand-side platforms.
Position: Full-time
Location: Remote
Office Hours: 8-5 (flexible hours)
Duties
Quickly become well-versed in our industry-leading products and services across video, mobile, and display advertising.
Conceptualize, place, optimize, and report on digital media campaigns for many clients across several DSPs.
Work directly with our sales team to conceptualize and sell cutting-edge digital media campaigns to our agency and brand direct partners.
Develop and maintain strategic partnerships with advertising agencies, brands, and media buyers, nationwide.
Take ownership of accounts to ensure success in collaboration with the larger team.
Strategize among the larger team new technologies, data providers, and partners that can be integrated or acquired for additional capabilities for our partners.
Qualifications
At least 1 year of demonstrable firsthand experience placing media buys directly on DSPs
Ability to articulate a strong understanding of advertising campaign strategies
Expectational communication and project management skills
Familiarity with B2B and B2C campaigns
Ability to manage several marketing campaigns simultaneously
Strong problem-solving skills
Positive, can-do attitude, with the ability to work with sales professionals, and ability to prioritize numerous projects simultaneously
What will make you stand out:
Direct experience with DSPs including Stack Adapt, The Trade Desk, and Simpli.Fi
Direct experience with social media platforms including Meta, TikTok, Google, Snapchat, Pinterest, etc.
Experience reporting campaign results directly to clients and partners
Experience placing tracking pixels on client websites (directly or using GTM) and building online and offline conversion and attribution models
Experience with foot traffic attribution models
Who We Are
Exact Marketing is a digital media buying service built from the ground up to help agencies and brands deliver cutting-edge campaigns and performance without the platform fees, minimums, overhead, and headaches of traditional media companies.
We meet our clients and partners exactly where they need us. Our trained team of marketing experts combines media channel knowledge with ROI-driven solutions to create media plans that hit the target every time. Our goal is to provide cutting-edge capabilities with the pricing, performance, and turnaround time of self-serve along with the ease and expertise of managed service to businesses of any scale – from local mom-and-pop shops to Fortune 500 companies.
Headquartered in Brownsville, TN., Exact Marketing, a part of The Wireless Group inc., has remote employees across Alabama, Kentucky, Mississippi, Tennessee, Pennsylvania, Georgia, and Utah.
Supplemental Pay Types:
Bonus pay
Job Type: Full-time
Job Type: Full-time
Pay: $40,000.00 - $55,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Health savings account
Life insurance
Paid time off
Retirement plan
Vision insurance
Application Question(s):
Do you reside within the Akron, OH market?
Please list each of the following platforms you have first-hand experience placing media buys within: The Trade Desk, Simpli.Fi, Stack Adapt, Xandr, Meta, TikTok, Snapchat, Pinterest, LinkedIn, Google
Work Location: Remote