General Manager (Franchise Operator)
This is not a manager role. It’s an opportunity for a growth-minded business leader to build, lead, and scale a high-performance local business within a leading, disciplined franchise system.
Who This Is For
You have a demonstrated track record of:
Leading teams with clear standards and accountability
Driving operational excellence in a service business
Owning results — financial, cultural, and customer outcomes
Turning strategy into execution, not just ideas
You think like an owner and are comfortable being measured and held accountable..
The Role
As General Manager, you will:
Embody our Core Virtues
Set and execute the local growth strategy
Build, lead, and develop a high-performing team
Own P&L performance, KPIs, and unit economics
Drive consistent, system-based execution — not heroics
Represent the brand with integrity in your market
What Success Looks Like
Strong unit-level economics
Predictable growth and operational discipline
Performance without daily owner intervention
A reputation for serving customers, vendors, and peers with excellence
What We Offer
A proven business model with strong unit economics
Institutional systems, data, and support
A culture that values initiative, candor, and results
The opportunity to build a valuable, transferable asset
Next Step
Qualified candidates will be asked to complete a brief application, job fit assessment, and short recorded interview before progressing to an in-depth interview.. If you believe you are an A-Player and are looking to build something meaningful and measurable, you owe it to yourself to find out. Let’s talk.
Requirements
An A-Player General Manager is a franchise operator with a disciplined owner-leader mindset who can build people, execute systems, grow profitably, and be held fully accountable for results. A-Players in this role have the following:
a demonstrated track record of leadership in building and aligning teams to achieve clear goals goals
the resolve required to run a process-driven, labor-intensive business
experience building and/or enforcing standard operating procedures
a proven ability to recruit, develop, and retain strong teams
a penchant for setting clear expectations and holding people accountable
a comfort having hard conversations early
a history of driving measurable growth in key performance metrics
an understanding of marketing, sales, and capacity planning
an openness to feedback and structured systems
a willingness to follow proven playbooks
a desire for improvement rather than validation
a proven ability to operate under pressure
Benefits
Leadership transformation
Full-time W-2 employee status exempt from overtime pay
Performance-based compensation: base salary + profit sharing (no cap)
Generous equity earn-in program
2 Weeks PTO to start
Company Vehicle
On-the-job training and development
What to Expect
A-Player General Managers should expect to make the following:
Year 1 = $85k
Year 2 = $100-110k
Year 3 = $125 - $135k