Digital Imaging Brand Advocate

Brand AdvocateElevate Every Experience: Represent Nikon Across Your Market!As a full-time Brand Advocate with ActionLink, you'll drive sales, build strong in-store partnerships, and deliver standout customer experiences across Best Buy locations and beyond. From training and influencing retail teams to engaging directly with customers during key selling moments, you'll ensure Nikon shines on every floor you step onto. You'll also extend Nikon's reach by supporting photo specialty dealers and local events—turning your expertise into brand buzz and measurable results.Schedule & LocationFull-time role, 40 hours per week, including weekendsBest Buy locations and photo specialty dealers within assigned marketWhat We OfferPay rate range: $32.00-$34.00 per hour, commensurate with experienceUp to 20% quarterly performance bonusMedical, dental, vision, life and prescription insurance plansW2 employment with direct depositPaid time off and paid holidays401(k) option with employer matchYour MissionDrive sales performance across assigned Best Buy locations through relationship-building, training, and in-store executionBuild strong partnerships with Blue Shirts, department managers, store leadership, and regional leaders to create ongoing advocacy for NikonDeliver impactful product training that increases associate confidence, engagement, and recommendation ratesMaintain a consistent in-store presence and use influence to improve product visibility, merchandising, and demo executionSell directly to consumers during peak traffic days, including weekends, delivering expert guidance and closing salesIdentify opportunities to increase sell-through based on store dynamics, staffing, and customer traffic patternsSupport photo specialty retailers and local market events, including demos, trainings, and community engagement activitiesRepresent Nikon at key retail events, promotions, and product launches, bringing the brand to life for both associates and consumersTrack performance, gather field insights, and report competitive intelligence to support ongoing program optimizationTerritory Ownership & ExecutionOwn and manage a defined market, including multiple Best Buy locations and select photo specialty dealersDetermine weekly priorities and store coverage based on business needs, sales opportunities, and performance trendsBalance time across:Relationship building and trainingIn-store execution and merchandisingDirect selling daysSpecialty channel and event supportParticipate in local and out-of-market events, which may require occasional overnight travelOperate with autonomy while aligning to program goals and expectationsWhat We're Looking For2–5+ years of experience in retail sales, field marketing, or consumer electronicsStrong background in relationship-building within retail environmentsProven ability to train and influence store associates to drive sales outcomesExperience managing a territory or market with a high level of autonomyComfortable selling directly to consumers and closing sales in a retail environmentStrong knowledge of digital imaging products, including cameras, lenses, and accessoriesUnderstanding of both national retail (Best Buy) and photo specialty dealer environmentsExcellent communication, presentation, and interpersonal skillsSelf-starter with strong time management and prioritization skillsProficiency with reporting tools and Microsoft OfficePhysical RequirementsTravel regularly within assigned market; valid driver's license requiredAble to stand, walk, and engage customers in retail environments for extended periodsLift up to 25–50 lbs as needed for merchandising and displaysWe are an equal employment opportunity employer