A candidate persona is a semi-fictional representation of your ideal candidate. Building a candidate persona is one of the best methods employers use to ensure their sourcing, recruiting, and hiring processes are focused. Knowing exactly what you're looking for streamlines everything and helps increase hiring confidence. So here's how to create a candidate persona and how to use it. 

How to Build a Candidate Persona

Create a candidate persona to ensure your hiring process is focused and successful. Collect data and consider professional and personality traits, company culture, and other factors to construct your ideal candidate. Use your persona to attract potential candidates and strategize ways to engage them.

Getting a trade job can be a great career move if you like variety and prefer to learn on the job instead of in an academic setting. A trade job can offer security and be a lucrative career path as the demand for skilled trade workers continues to grow.

How to Get Into The Trades: Step-by-Step Guide

Explore the world of trade jobs: from construction and transportation to healthcare and food service. Get the qualifications you need, learn on the job and make great money with a trade job. Research unions and employers to find the job you want and find success with the right training and experience.

It’s arguably a good predicament to have. You’ve applied to many jobs, interviewed multiple times, and now find yourself with two legit job offers. Nice! But although this is a feel-good validation of everything you have to offer, a daunting choice lies ahead. How do you decide which job will be the best fit for you?

How to Decide Between Two Job Offers: 10 Practical Tips

Choose the best job for you with these 10 tips! Get all job offers in writing, analyze and compare them, consider non-monetary benefits, investigate each company's culture, and don't forget to negotiate salary. Make the right decision based on your long-term career ambitions and what will make you happiest.