General Manager

Position Overview Alpine Events is seeking an experienced, hands-on General Manager (GM) to lead and grow our Florida location. This role has full responsibility for the location’s performance, including operations, warehouse, sales, financial results, and team leadership. The General Manager is accountable for delivering exceptional service, running efficient and profitable operations, and building a strong, accountable team culture. This position is ideal for a leader who thrives on ownership, data-driven decision-making, and developing people while driving results. The GM will receive a base salary plus annual profit-sharing, directly tied to the financial and operational performance of the Florida location. Key ResponsibilitiesOverall Leadership & Accountability Own the full P&L for the Florida location, including revenue growth, cost control, and profitability Set annual goals and quarterly priorities aligned with Alpine Events’ company objectives Establish clear expectations, accountability, and performance standards across all departments Serve as the primary leader and decision-maker for the location Operations Management Oversee all event operations, ensuring timely, accurate, and high-quality execution Optimize scheduling, routing, labor planning, and equipment utilization Maintain strong coordination between sales, operations, and warehouse teams Identify inefficiencies and implement process improvements to reduce overtime, errors, and rework Ensure all events meet Alpine Events’ standards for quality, safety, and customer experience Warehouse Management Lead warehouse operations, including inventory control, maintenance, cleanliness, and organization Ensure accurate counts, equipment readiness, and proper handling of assets Implement and enforce warehouse processes, audits, and SOPs Manage equipment flow to support peak seasons and large-scale events Sales Leadership Oversee local sales performance, pipelines, and customer relationships Partner with sales staff to drive revenue growth, close opportunities, and improve margins Ensure accurate quoting, pricing discipline, and smooth handoffs from sales to operations Identify local market opportunities and strategic partnerships Financial Management Manage budgets, forecasts, and labor targets Review monthly financials and key performance indicators (KPIs) Take proactive action to correct negative trends and capitalize on opportunities Drive profitability through smart staffing, pricing, purchasing, and process decisions Team Development & Culture Hire, train, coach, and retain high-performing team members Conduct regular performance reviews and development conversations Build a culture of teamwork, accountability, communication, and continuous improvement Address performance issues promptly and professionally Safety, Compliance & Standards Ensure compliance with company policies, safety standards, and applicable regulations Promote a safety-first mindset across operations and warehouse teams Maintain company assets, vehicles, and facilities to Alpine Events’ standards Compensation & Incentives Base Salary (commensurate with experience) Annual Profit Sharing, based on the financial and operational performance of the Florida location Profit-sharing structure rewards sustainable growth, strong margins, and operational excellence Qualifications 5+ years of leadership experience in operations, logistics, events, hospitality, or a related field Proven experience managing multiple departments (operations, warehouse, and/or sales) Strong financial acumen with experience owning or managing a budget or P&L Ability to lead, motivate, and hold teams accountable Excellent organizational, communication, and problem-solving skills Comfortable making decisions in a fast-paced, deadline-driven environment Preferred Experience Event rental, logistics, hospitality, or production environment Multi-location or branch-level management Experience building processes and scaling operations Why Alpine Events At Alpine Events, we believe strong local leadership drives exceptional results. As the General Manager of our Florida location, you’ll have real ownership, the ability to shape the team and culture, and the opportunity to directly share in the success you create. Pay: $40,000.00 - $60,000.00 per year Benefits: 401(k) matching Dental insurance Health insurance Paid time off Vision insurance Work Location: In person